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Google Structured Data Testing Tool VS SEMRush

Compare Google Structured Data Testing Tool VS SEMRush and see what are their differences

Google Structured Data Testing Tool logo Google Structured Data Testing Tool

Google Structured Data Testing Tool

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • Google Structured Data Testing Tool Landing page
    Landing page //
    2023-06-30
  • SEMRush Landing page
    Landing page //
    2024-08-24

Google Structured Data Testing Tool features and specs

  • User-Friendly Interface
    The Google Structured Data Testing Tool has an intuitive and easy-to-use interface that allows users to quickly input their URL or code snippets to test.
  • Instant Feedback
    The tool provides real-time feedback and results, making it easy for users to understand what structured data elements are correctly implemented and which are not.
  • Comprehensive Error Reporting
    It offers detailed error reporting, highlighting specific areas of structured data that need improvement or fixing.
  • Rich Results Preview
    The tool allows users to see how their structured data might appear in Google's search results, facilitating better optimization for rich snippets.
  • Supports Various Data Types
    Supports multiple structured data markups such as JSON-LD, Microdata, and RDFa, providing flexibility for developers working with different formats.

Possible disadvantages of Google Structured Data Testing Tool

  • No Live Testing
    The tool does not test live pages directly from search results, which may cause discrepancies between test results and actual Google Search outcomes.
  • Deprecation
    As of 2021, the tool has been deprecated in favor of the Google Rich Results Test, which means fewer updates and support from Google.
  • Limited Future Support
    Due to its deprecation, users seeking ongoing support and feature updates may need to switch to alternative tools.
  • No Offline Usage
    Requires an internet connection to function, as it is a web-based tool that does not offer offline capabilities.
  • Focus Shift to Rich Results
    The emphasis on Google's Rich Results Test means that this tool may not offer the most current insights or support for new structured data types.

SEMRush features and specs

  • Comprehensive SEO Toolkit
    SEMRush provides a wide range of tools for keyword research, competitive analysis, backlink analysis, site audit, and more, making it a one-stop-shop for all SEO needs.
  • Accurate Data
    Known for providing accurate and updated data which is crucial for making informed SEO decisions.
  • Competitive Analysis
    Offers extensive competitor analysis features, helping businesses understand their competitors' strategies and improve their own.
  • In-depth Reports
    Creates detailed reports that offer valuable insights into performance metrics and areas for improvement.
  • User-friendly Interface
    The platform is designed with a user-friendly interface, making it accessible even for beginners in SEO.

Possible disadvantages of SEMRush

  • Pricing
    SEMRush pricing can be relatively high, especially for small businesses and freelancers.
  • Learning Curve
    Despite being user-friendly, the sheer depth of features can present a steep learning curve for new users.
  • Data Limits
    Certain features and data exports are limited based on the subscription plan, which can be restrictive for high-volume users.
  • Customer Support
    While customer support is generally good, some users have reported slow response times during peak periods.
  • Occasional Inconsistencies
    Some users have reported occasional inconsistencies in search volume and backlink data.

Google Structured Data Testing Tool videos

How to Use Google Structured Data Testing Tool

More videos:

  • Tutorial - How to Use Google Structured Data Testing Tool

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to Google Structured Data Testing Tool and SEMRush)
SEO
2 2%
98% 98
SEO Tools
2 2%
98% 98
Backlinks
100 100%
0% 0
Content Marketing
0 0%
100% 100

User comments

Share your experience with using Google Structured Data Testing Tool and SEMRush. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Structured Data Testing Tool and SEMRush

Google Structured Data Testing Tool Reviews

73 Best SEO tools 2021 – The Most Epic List You Shouldn’t Miss
Google Snippet testing tool is another search engine optimization tool that supports the following types: application, events, authors, recipes, reviews, products, music, and more.

SEMRush Reviews

  1. fraserstewart
    · CCO at Lyfeguard ·
    Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Mohit Gupta
    · Small Business Owner at SmokeHub ·
    Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Dorian Leone
    · Webmaster at Competitive Insight ·
    Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

The 16 Best Moz Alternatives for Every Budget 
If you run local SEO campaigns, Semrush has a whole set of tools called Semrush Local that are just for that purpose. You can add this tool kit on to a standard Semrush subscription or purchase it separately.
10 SE Ranking Alternatives in 2025 [Free and Paid]
SEMrush is ideal for users who need a comprehensive suite that goes beyond SEO, including content marketing and PPC management, making it perfect for digital marketers with diverse needs. Its extensive feature set offers a broader range of capabilities compared to SE Ranking.
10 Moz Pro Alternatives in 2025 [Free and Paid]
SEMrush is an all-in-one marketing platform that offers a broader range of tools compared to Moz Pro. SEMrush includes features such as keyword research, site audits, and backlink analysis, but it also extends into content marketing, social media management, and PPC.
Top 5 SEO Automation Tools for Agencies
By now, you’ve seen how each of these top SEO automation tools can help your agency thrive in 2025. The right choice for you depends on your agency’s focus and challenges. If you need to quickly optimize on-page elements at scale, a tool like ClickRank or Alli AI might be your best bet for automating those tasks. If you’re looking for a complete done-for-you AI assistant,...
Screaming Frog Alternative
SemRush - SemRush’s technical SEO tools will allow you to crawl your website similar to Screaming Frog. SemRush also provides comprehensive keyword research tools of course, and a powerful toolset for any SEO. Pricing starts at $139.95 per month for one user.
Source: metamonster.ai

Social recommendations and mentions

Based on our record, SEMRush should be more popular than Google Structured Data Testing Tool. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Structured Data Testing Tool mentions (4)

  • How to add Structured Data Markup to your Website
    Generate the Markup: Once you have the type of data you need, generate the JSON-LD code using tools like Google’s Structured Data Testing Tool or Schema.org. - Source: dev.to / 6 months ago
  • Adding Star Ratings to Google Search Results
    Before you implement this on your live site, it's a good idea to test your markup using Google's Structured Data Testing Tool or Rich Results Test. Enter the URL or the code snippet to see if there are any errors or warnings. - Source: dev.to / about 1 year ago
  • Google Structured Data Tool don't read my React Site content
    I use this tool to test my structured data:https://search.google.com/structured-data/testing-tool. Source: almost 3 years ago
  • Adding Schema.org Markup to your SvelteKit Site
    For the next steps we need to run tests using a publicly accessible URL. This means you will need to publish the site to your testing server. There are two Google tools for testing Structured Data. The first is marked for retirement, but it still works and I find it more helpful for debugging. You go to search.google.com/structured-data/testing-tool and paste in you test site's URL. It will give warnings or... - Source: dev.to / over 3 years ago

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / over 1 year ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: almost 2 years ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: almost 2 years ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 2 years ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 2 years ago
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What are some alternatives?

When comparing Google Structured Data Testing Tool and SEMRush, you can also consider the following products

Schema.org - Schema.org provides schemas for structured data on the Internet, on web pages, in email messages, and beyond.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Google SERP Snippet Optimization - SEOmofo tool replicates the appearance of a snippet in Google SERPs, which allows SEOs to optimize a page title and description for maximum click-through rate.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

One Hour Indexing - One Hour Indexing is a powerful, automated service that indexes and pings your backlinks. It's 100% Google safe and gives guaranteed ranking results

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters