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Google Audience Center VS Nielsen DMP

Compare Google Audience Center VS Nielsen DMP and see what are their differences

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Google Audience Center logo Google Audience Center

3 votes and 6 comments so far on Reddit

Nielsen DMP logo Nielsen DMP

Nielsen Data Management Platform (DMP) helps you better manage, customize and activate your customer data across all digital marketing channels.
  • Google Audience Center Landing page
    Landing page //
    2023-08-03
  • Nielsen DMP Landing page
    Landing page //
    2023-08-03

Category Popularity

0-100% (relative to Google Audience Center and Nielsen DMP)

Google Audience Center

Nielsen DMP

Ad Networks
76 76%
Ad Networks
24% 24
Business & Commerce
68 68%
Business & Commerce
32% 32
Small Business
75 75%
Small Business
25% 25
Marketing Platform
64 64%
Marketing Platform
36% 36

User comments

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What are some alternatives?

When comparing Google Audience Center and Nielsen DMP, you can also consider the following products

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

Lotame - Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Openprise - Openprise is a data automation solution that automates the analysis, cleansing, enrichment, and unification of your data.

Clearbit - Clearbit provides Business Intelligence APIs

Datalogix - Oracle announced that it has signed an agreement to acquire Datalogix to extend Oracle Data Cloud with industry-leading solutions for data-driven marketing to inform and measure cross-channel digital marketing.

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