Software Alternatives, Accelerators & Startups

Google Analytics VS EasyEcom

Compare Google Analytics VS EasyEcom and see what are their differences

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Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

EasyEcom logo EasyEcom

EasyEcom is an omnichannel Inventory Management & Reconciliation solution for eCommerce businesses.
  • Google Analytics Landing page
    Landing page //
    2023-08-26
  • EasyEcom Landing page
    Landing page //
    2022-12-22

EasyEcom helps brands accelerate their digital growth with end-to-end management for inventory, warehousing, payment reconciliation, order management for B2B eCommerce. EasyEcom Provide following Value Add- EasyEcom: Omnichannel Order Processing & Centralized Inventory Management. Inventory Procurement through purchase order management and SKU management. State-of-art warehouse management system to manage order routing, splitting, inventory across multiple warehouse locations with advanced shipping rules. Track and prevent losses of unpaid orders, extra shipping charges, wrong deductions with Automated & accurate payment reconciliation. Accounting automation with auto synchronization with ERP and Tax. Advance reporting and analytics around customers and their buying patterns to identify growth opportunities.

EasyEcom

$ Details
paid Free Trial $0.49 (No monthly fees. $0.49 (USD) per order.)
Platforms
Browser Windows Web Android Google Chrome Firefox Safari iPhone Internet Explorer BigCommerce Shopify Amazon
Release Date
2014 June

Google Analytics features and specs

  • Comprehensive Data Collection
    Google Analytics offers extensive data collection capabilities, allowing you to track various metrics and derive insights on user behavior, traffic sources, and more.
  • Integration with Other Google Services
    It easily integrates with other Google services like Google Ads, Google Search Console, and Google Tag Manager, providing a cohesive ecosystem.
  • Free Tier Available
    A robust free tier is available that meets the needs of many small- to medium-sized businesses, making it accessible without financial investment.
  • Customizable Reports and Dashboards
    Users can create customized reports and dashboards to focus on the specific metrics and KPIs important to their business.
  • Advanced Segmentation
    The platform allows for advanced segmentation of user data, enabling detailed analysis of different user groups and behaviors.
  • Real-Time Data
    Google Analytics provides real-time reports, facilitating immediate analysis and quicker decision-making.
  • E-commerce Tracking
    Special features for e-commerce websites allow you to track transactions, revenue, and other e-commerce-related metrics effectively.

Possible disadvantages of Google Analytics

  • Complex Interface
    The interface can be overwhelming and difficult to navigate for beginners, requiring a steep learning curve.
  • Data Sampling
    For large datasets, Google Analytics may use data sampling, which can compromise the accuracy and precision of your reports.
  • Privacy Concerns
    There are ongoing privacy concerns about data sharing and user tracking, which have led to legal scrutiny in some regions.
  • Limited Free Tier
    While the free tier is powerful, it has limitations on data collection and features, which may require upgrading to the paid tier for larger businesses.
  • Dependence on Third-Party Cookies
    Google Analytics heavily relies on third-party cookies, which are increasingly being restricted by browsers and privacy regulations.
  • Lag in Data Processing
    There can be a delay in data processing and updates, which may hinder timely decision-making.
  • Limited Customer Support
    Customer support for the free tier is limited, often requiring users to rely on community forums and online resources for assistance.

EasyEcom features and specs

  • Multi-Channel Management
    EasyEcom allows businesses to manage multiple sales channels from a single platform, simplifying inventory and order management across different e-commerce platforms and marketplaces.
  • Automated Inventory Updates
    The platform provides real-time inventory updates, reducing the risk of overselling and stockouts by automatically synchronizing inventory across all connected sales channels.
  • Comprehensive Reporting Tools
    EasyEcom offers detailed analytical reports and dashboards that help businesses track sales performance, inventory levels, and other key metrics to make informed business decisions.
  • Advanced Integrations
    Supports a wide range of integrations with popular platforms like Shopify, Amazon, eBay, and others, allowing for seamless integration into existing workflows.
  • User-Friendly Interface
    The platform has an intuitive and easy-to-navigate interface, making it accessible even to users who may not be technically inclined.

Possible disadvantages of EasyEcom

  • Cost
    The pricing can be on the higher side for small businesses or startups, making it less accessible to businesses with limited budgets.
  • Customization Limitations
    Some users may find the customization options lacking, making it difficult to tailor the platform to fit specific business processes or needs.
  • Learning Curve
    Despite its user-friendly design, the sophisticated features and functions may present a steep learning curve for some users at the beginning.
  • Support Response Times
    There have been reports of slower response times from customer support, which can be a drawback for businesses needing immediate assistance.
  • Integration Complexity
    While the platform integrates with many systems, setting up and managing these integrations may require technical expertise, posing a challenge for less tech-savvy users.

Analysis of Google Analytics

Overall verdict

  • Yes, Google Analytics is considered a good tool for web analytics. It offers comprehensive features and is widely used due to its reliability, scalability, and extensive documentation. However, it can have a steep learning curve for beginners and poses privacy concerns depending on data handling and regulatory compliance needs.

Why this product is good

  • Google Analytics is a powerful web analytics tool that offers in-depth insights into website traffic and user behavior. It provides a wide range of features such as real-time data, conversion tracking, audience segmentation, and customizable reports. Additionally, its integration with other Google services and platforms makes it a versatile choice for digital marketers and businesses looking to optimize their online presence.

Recommended for

  • Digital marketers looking to optimize ad campaigns and website performance.
  • Website owners who need insights into user behavior and traffic sources.
  • Data analysts and business intelligence teams requiring detailed reporting and analysis.
  • Small to large enterprises seeking a scalable analytics solution with a robust feature set.

Google Analytics videos

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

EasyEcom videos

Make Your Ecommerce Business easy With EasyEcom

Category Popularity

0-100% (relative to Google Analytics and EasyEcom)
Analytics
100 100%
0% 0
Conversion Optimization
0 0%
100% 100
Web Analytics
100 100%
0% 0
Development
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Analytics and EasyEcom

Google Analytics Reviews

10 Best Mixpanel Alternatives for Product Analytics in 2024
Google Analytics is a popular digital insights platform that allows website owners to monitor multiple aspects of their user analytics, online performance, and more. Use the paid or free plan to optimize your website with user behavior insights to get higher conversion rates.
Source: clickup.com
Best Mixpanel Alternatives for SaaS
GA 360 (now GA4) provides higher data limits, BigQuery integration, service level agreements, custom variables, and a dedicated support team. The cost of Google Analytics 360 starts from $12,500 per month and $150,000 per year. Google suggests that the cost of Google Analytics 4 360 starts at a retail price of USD $50,000/year, which entitles customers to 25 million events...
Source: userpilot.com
Top 5 Plausible Analytics Alternatives in 2024
It allows you to bring in data from 17+ sources including multiple shopping carts, payment gateways, Google Analytics, and email marketing platforms.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Google Analytics, a prominent player, offers extensive functionalities, making it suitable for businesses needing comprehensive data analysis. Its versatility spans from tracking website traffic, user demographics, and behavior to providing insights on conversion rates and traffic sources.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Choosing the right open source, self-hosted alternative to Google Analytics depends on your specific needs, whether it's for enhanced privacy, detailed data insights, or ease of use. Each of these tools offers unique strengths, empowering website owners with the flexibility and control needed in today's digital landscape.
Source: zeabur.com

EasyEcom Reviews

We have no reviews of EasyEcom yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Google Analytics seems to be more popular. It has been mentiond 36 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: almost 2 years ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: almost 2 years ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: almost 2 years ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: almost 2 years ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: almost 2 years ago
View more

EasyEcom mentions (0)

We have not tracked any mentions of EasyEcom yet. Tracking of EasyEcom recommendations started around Mar 2021.

What are some alternatives?

When comparing Google Analytics and EasyEcom, you can also consider the following products

Matomo - Matomo is an open-source web analytics platform

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

SplitMetrics - SplitMetrics is the A/B testing platform for App Store and Google Play page to discover the most converting icons, screenshots, video, etc.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Webtrends Optimize - Webtrends Optimize - a powerful, enterprise-grade Testing and Personalisation platform. AB, MVT & Server-side Testing, Product Recommendations & much more.