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Google Ad Manager VS Google Analytics

Compare Google Ad Manager VS Google Analytics and see what are their differences

LiveSession
LiveSession helps you analyze users’ behavior, improve UX, find JS bugs, and increase conversion rates using session replays, and event-based product analytics. featured
Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02
  • Google Analytics Landing page
    Landing page //
    2023-08-26

Google Ad Manager videos

+ Add

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

Google Analytics videos

+ Add

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

Category Popularity

0-100% (relative to Google Ad Manager and Google Analytics)

Google Ad Manager

Google Analytics

Ad Networks
100 100%
Ad Networks
0% 0
Analytics
0 0%
Analytics
100% 100
Advertising
100 100%
Advertising
0% 0
Web Analytics
0 0%
Web Analytics
100% 100

User comments

Share your experience with using Google Ad Manager and Google Analytics. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Ad Manager and Google Analytics

Google Ad Manager Reviews

We have no reviews of Google Ad Manager yet.
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Google Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: rishikap372.medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: medium.com
Which tools help you to Measure the Success of your Website
Google Analytics: The most commonly free-to-use analytics tool which helps with very detailed and accurate real time results. It includes real-time views, conversions, bounce rates, session timings, trends and so much more.
Source: qpe.co.in
Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
Google Analytics can only show you what your visitors do and the numerical (quantitative) data about customer journey, but it does not determine the reasons for their actions (qualitative information). In simple words, in Google Analytics, you will deal with the numbers, but not the reasons for these numbers.
Source: www.socialpros.co

Social recommendations and mentions

Based on our record, Google Analytics seems to be a lot more popular than Google Ad Manager. While we know about 36 links to Google Analytics, we've tracked only 3 mentions of Google Ad Manager. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: about 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: about 3 years ago

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: 9 months ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: 9 months ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: 9 months ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: 10 months ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: 11 months ago
View more

What are some alternatives?

When comparing Google Ad Manager and Google Analytics, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Matomo - Matomo is an open-source web analytics platform

OpenX - Ad technology platform available as a hosted service or as an open source download.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

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