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Genesys VS Marketo

Compare Genesys VS Marketo and see what are their differences

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Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Genesys logo Genesys

Genesys provides omnichannel customer experience and contact center solutions in the cloud and on-premises.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Genesys Landing page
    Landing page //
    2023-09-13
  • Marketo Landing page
    Landing page //
    2023-07-17

Genesys videos

+ Add

Genesys Core Rulebook Review

More videos:

  • Review - Game Geeks #303 Genesys Core Rulebook by Fantasy Flight Games
  • Review - Genesys RPG Review

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Genesys and Marketo)

Genesys

Marketo

Communication
100 100%
Communication
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Enterprise Communication
100 100%
Enterprise Communication
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Genesys and Marketo

Genesys Reviews

Top 7 Aircall Alternatives & Competitors, Ranked [2022] | Dialpad
Genesys is another cloud-based contact center platform that’s been around for some time, and like many of the top Aircall alternatives that made it onto this list, comes with features for teams that make both inbound calls and outbound calls (like an auto dialer, social media messaging integration, and IVR).
Source: www.dialpad.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

What are some alternatives?

When comparing Genesys and Marketo, you can also consider the following products

Aircall - Aircall is a call center software of a new generation designed for fast growing companies. Setup instantly and integrates to your CRMs

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Five9 - Five9 provides cloud-based call center software for sales, marketing and support.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Ameyo - Ameyo is a powerful and highly flexible IP-based contact center software that lets you have a personalized interaction with every customer across multiple channels, thereby driving customer engagement to a level par excellence.

Pardot - Salesforce B2B marketing automation

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