Software Alternatives, Accelerators & Startups

Genesys Engage VS Marketo

Compare Genesys Engage VS Marketo and see what are their differences

Genesys Engage logo Genesys Engage

Contact Center Operations

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Genesys Engage Landing page
    Landing page //
    2023-08-03
  • Marketo Landing page
    Landing page //
    2023-07-17

Genesys Engage videos

Genesys Engage on Azure: Create memorable customer experiences

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Genesys Engage and Marketo)
Communication
100 100%
0% 0
Email Marketing
0 0%
100% 100
Customer Support
100 100%
0% 0
Marketing Automation
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Genesys Engage and Marketo

Genesys Engage Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Genesys Engage and Marketo, you can also consider the following products

NICE inContact - Get the DMG Consulting report reprint on cloud contact centers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Genesys Cloud - As the foundation of great customer experience, the Genesys PureCloud contact center platform empowers your business to provide excellent service across the entire customer journey.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Genesys PureConnect - The Genesys PureConnect platform is an all-in-one customer experience solution that’s easy to use, flexible and customizable to your business needs.

Pardot - Salesforce B2B marketing automation