Anyword VS Smartlook

Anyword is a platform where marketers can generate and optimize their marketing copy with the help of AI.

You can generate ad copy for Facebook, Google, Instagram, Native, Twitter, LinkedIn, and more. Improve your landing page headline, CTAs, and product descriptions. Generate email subject lines that will make your open rates skyrocket. Generate blog post outlines, titles, and paragraphs that are made to engage.

Trained on over $250M worth of ad spend, Anyword knows what works and converts. Every variation is given a Performance Prediction Score, which can forecast how well it will do. In field tests the score has been proven to be right 76% of the time, so you can confidently choose the top performers that suit you, saving countless hours and endless budgets on A/B testing.

Anyword also offers more advanced features including dynamic landing page text optimization, connection to your ad accounts to ensure your brand voice is consistent, and other advanced options.

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.