Software Alternatives, Accelerators & Startups

Adthena VS OptiMine

Compare Adthena VS OptiMine and see what are their differences

Adthena logo Adthena

Adthena is a competitive intelligence solution that helps search marketers analyze their competitor activities in both paid and organic search.

OptiMine logo OptiMine

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization
  • Adthena Landing page
    Landing page //
    2023-05-07
  • OptiMine Landing page
    Landing page //
    2022-06-24

OptiMine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift marketing performance and achieve significant ROI lift from their advertising investments. OptiMine delivers the fastest attribution and marketing mix modeling solutions providing deep campaign-level guidance across digital & traditional marketing channels covering any online & offline conversions. And OptiMine is the only privacy-forward and future-proof solution using no cookies, PII, or cross-device identity data.

OptiMine was founded in 2008, is privately held, and has a strong track record of growth with sound, stable and profitable financials. Our team is comprised of deeply experienced marketing, analytics and technology professionals who are passionate about helping guide our clients to growth via performance improvement and agile test & learn approaches.

OptiMine was recently selected as a top vendor in the Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022 with commentary including, "Invest in OptiMine if you want fast, scalable insights", "OptiMine...poised to disrupt", and one of the "Top 10 Providers that Matter Most".

Bottom Line: if your brand is looking to move to the next generation of marketing measurement & optimization for improved speed, privacy, flexibility, and actionable guidance, contact OptiMine to learn more.

Adthena features and specs

No features have been listed yet.

OptiMine features and specs

  • Scenario Planning: Yes
  • Digital & Traditional Marketing Measurement: Yes
  • Cross-Channel Visibility: Yes
  • Expert Support & Experienced Consulting Services: Yes
  • Performance Forecasts: Yes
  • Agency Partnerships: Yes

Adthena videos

Adthena Passes $7m in ARR, 80% YoY Growth

More videos:

  • Review - Mazda drives 33% dealer efficiency with Adthena: Full talk
  • Review - Adthena - See behind the scenes of Google Ads with Whole Market View

OptiMine videos

OptiMine: How it Works

Category Popularity

0-100% (relative to Adthena and OptiMine)
Price Monitoring
100 100%
0% 0
Marketing Automation
0 0%
100% 100
Price Optimization
100 100%
0% 0
Development
0 0%
100% 100

User comments

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What are some alternatives?

When comparing Adthena and OptiMine, you can also consider the following products

BrandVerity - BrandVerity provides brand protection and monitoring tools for paid search, marketing compliance, and brand compliance.

Omnia Retail - Omnia Dynamic Marketing is a leading intelligent bid automation solution that optimizes and automates CPC bids for every marketing channel.

The Search Monitor - The Search Monitor offers ad monitoring solutions for compliance and competitive​ insights.

NotifyVisitors - Cross Device Customer Engagement & Conversion Rate Optimisation Software

NeuroWarranty - NeuroWarranty is a new age QR Code based Warranty Management Solution that fully automates the Warranty and offers unique benefits to amplify business growth.

EmailOctopus - Email marketing for less, via Amazon SES