Software Alternatives, Accelerators & Startups

ActiveDEMAND VS Pardot

Compare ActiveDEMAND VS Pardot and see what are their differences

ActiveDEMAND logo ActiveDEMAND

ActiveDEMAND is an integrated marketing platform for marketing agencies.

Pardot logo Pardot

Salesforce B2B marketing automation
  • ActiveDEMAND Landing page
    Landing page //
    2022-03-18
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

ActiveDEMAND videos

White Label Marketing Automation Software with ActiveDEMAND

More videos:

  • Review - Getting Started with ActiveDEMAND
  • Review - Webinar: Understanding Facebook Lead Ads Integration with ActiveDEMAND

Pardot videos

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to ActiveDEMAND and Pardot)
Call Tracking And Analytics
Email Marketing
0 0%
100% 100
CRM
100 100%
0% 0
Marketing Automation
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ActiveDEMAND and Pardot

ActiveDEMAND Reviews

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Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

What are some alternatives?

When comparing ActiveDEMAND and Pardot, you can also consider the following products

Loomly - Loomly is a social media calendar tool optimized to assist teams and individuals in creating better content for a variety of social media platforms.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

DialogTech - DialogTech is an end-to-end call attribution and conversion platform.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Adobe Marketing Cloud - End-to-end digital marketing