The Complete List of Video Marketing Tools (Updated for 2022)

1

Powtoon

#Video Presentation #Video Maker #Presentations

2

InVideo.io

InVideo is one of the best options for making captivating intros for free. The tool has 3500+ handpicked video templates available, making video editing easier and faster than ever before! The most incredible feature of this tool is that it supports layer editing. Other interesting features include a billion royalty-free pictures, customization options, and no watermark on the video. All in all, InVideo is a tool that brings in the simplicity of online editors straight to your browser.

#Video #Video Maker #Marketing Videos 4 social mentions

3

Vyond

Vyond is a web-based studio for creating animated explainer videos. You can choose your template from three styles: temporary, whiteboard, and business friendly. From there, you can customize the characters, objects and voice-over options to create the perfect video.

#3D #Video #3D Modeling

4

Wideo

Wideo offers a simple, yet rich, editing studio that allows even the most inexperienced user to create a smooth animated video. With their premium plan, Wideo also allows users to access the presentation mode and include interactive elements in their videos.

#Product Presentation #Video Presentation #Marketing Videos

5

VideoScribe

VideoScribe is a powerful video animation platform for creating whiteboard style explainer videos. You can create stunning videos completely without design know-how. It also allows you to enhance videos with royalty-free music, graphics and more.

#Video #Video Maker #Slideshow

6

Animoto

Animoto allows its users to create a professional-grade animated video on both desktop and smartphones. The user-friendliness of Animoto opens up DIY animation to marketers with zero to little technical knowledge in using premium production software.

#Marketing Videos #Product Presentation #Video Presentation 6 social mentions

7

Biteable

Biteable provides a straightforward video editing space that allows users to create their video either from scratch or edit an existing template. They offer 85,000 clips and animations for their users. The workflow is quite simple and therefore almost anyone can use it.

#Marketing Videos #Video Maker #Video 8 social mentions

8

Renderforest

RenderForest is a platform that lets users integrate flashy animations and graphics into their video content and presentations with their array of templates. Combined with the drag-and-drop feature, it can cater to most styles or tones that you may need for your video.

#Logo Maker #Online Logo Maker #Design Tools

9

Explee

Explee offers a simplified timeline for new users who aren’t familiar with animation, huge custom-made image bank, and a variety of effects and transitions which are easy to apply. Their plans also support multi-device editing capability.

#Video Maker #Video Presentation #Video

10

Raw Shorts

#Video Maker #Video #Screen Recording

11

MotionDen

MotionDen seems to value image as video intro maker. They offer an abundant choice of templates and a robust customizability for your intros.

#Video #Video Editor #SaaS

MySimpleShow lives up to its name. All technical aspects of creating animation is handled by the software. Users only have to worry about organizing their ideas neatly on the screen.

#Video Players & Editors #Video Presentation #Video Maker

13

Moovly

Moovly is an online video creation tool that combines the use of its stock media and your personal media. With a library containing thousands of images, sounds, and objects in different styles, customization is quite powerful.

#Video #Presentations #Slideshow

14

Crello

#Graphic Design Software #Image Editing #Digital Drawing And Painting 2 social mentions

15

Animatron

Animatron comes with a quick walkthrough tutorial to help users get started. Although it’s an online animation tool, some say that the learning curve is quite steep compared to the others on this list.

#Graphic Design Software #Design Tools #Presentations

16

Mixamo

Mixamo is a free tool that helps automate the process of rigging 3D character models. It has nifty free features, including one for applying animation to your characters. With this tool, you can rapidly create, rig, and animate unique humanoid characters. Mixamo also features a vast library of pre-made characters and animation packs.

#Digital Drawing And Painting #3D #Illustration 39 social mentions

17

Autodesk Maya

Maya is a powerful software for 3D modeling, computer animation, visual effects, and 3D rendering. It has advanced features you can utilize to create believable characters and the worlds around them. One of the most popular features is the Geodesic voxel binding. It allows you to produce high-quality, production-ready-bound characters in no time.

#3D #3D Modeling #Digital Drawing And Painting

18

CrazyTalk Animator

CrazyTalk Animator provides almost everything one needs to create anything from short cartoon ads to full-length animation movies. Everything about this software is so intuitive to learn and easy to understand, making it easier for users to create their own custom content, and thus they can make their very own, custom animation movie. So, if you're looking for 2D animation software with a user interface and workflow that makes sense, this might be your go-to.

#Animation #2D Animation #Art Tools

19

iClone

iClone makes 3D animation creation easy. From character animation to lighting, this tool provides you features that can help you create realistic or stylized, animation-ready humanoid 3D characters quickly. Not only that, though, this tool also offers you an easy way to turn a normal 3D scene into a photo-realistic world with its PBR, VXGI, and IBL technology.

#3D #Game Development #3D Rendering

20

Creatopy

Creatopy is an ad design platform developed to automate and scale the creation of customized ads. It boasts an intuitive editing interface that simplifies your ad creation process. You can either use your own videos in your designs or take advantage of the premium stock video library available within the app.

#Design Tools #Graphic Design Software #Content Creation 1 social mentions

21

Wistia

Wistia’s main selling point is its detailed analytics, which includes view counts, viewers location, viewer and retention rate. The analytics also works in videos embedded in emails, which makes writing custom follow-up emails much easier.

#Video Platform #Video #Marketing Platform 8 social mentions

22

Vidyard

Vidyard is specifically targeted for brands who want to do cold outreach. It offers nearly seamless integration with various sales/marketing tools. But the downside is it comes at quite a hefty price.

#Marketing Videos #Marketing Platform #Social Media Marketing

23

Vimeo

Vimeo is similar to YouTube in various ways. It’s free and even better, ad-free! The free plan offers 5GB of storage, which is enough for personal use. But if you want to live stream, you’ll have to choose their premium plans which will allow you to add to your storage limit and unlock additional analytic features.

#Video #Video Platform #Social Media 59 social mentions

24

Brightcove

Brightcove has been praised for its intuitive and user-friendly interface. Its gallery players allows users to quickly navigate through related videos for a better viewing experience. It allows users to live stream videos, which can be monetized. However, the search feature is definitely not as advanced as YouTube’s.

#Video Platform #Video #Marketing Videos

25

SproutVideo

#Video Platform #Video #Marketing Videos 3 social mentions

26

uStudio

uStudio provides a video management and live streaming solution based on simplicity. Its bulk video upload and gallery tools make it easy to manage videos. It uses HTML5 and flash video playback, complete with analytics suite and salesforce integration.

#Video #Video Maker #Marketing Videos

27

TwentyThree

TwentyThree offers a full-featured video content management system. They can help you to create an entire website of videos with a video player builder to customize playback window to your brand.

#Business & Commerce #Video Conferencing #Webinars And Webcasts

28

vzaar

Vzaar has a simple interface that makes it feel natural to use. The analytics feature is not the most user-friendly among other tools featured on this list, but it’s usable if you know your way around. They also don’t charge per video like some platforms do (at least at the time of writing this).

#Video Platform #Media Players And Streaming Platforms #CDN

29

JW Player

#YouTube Tools #Marketing Platform #Video Platform

30

Dailymotion

DailyMotion is another video management platform with many features resembling YouTube. Users get 96 uploads per day, and it allows drag-and-drop to make video organization easier for users. The premium plan grants users access to customizable widgets and personalized branding tools as well as various analytics features.

#Video #Video Platform #Social Media 32 social mentions

31

Oculu

Oculu Video Platform is a content management dedicated for advertisers. It can be used to create an overlay, embedded or lightboxed video on any web page, ad network or mobile device. This is the perfect tool if you’re looking to jumpstart your video marketing game with paid ads.

#Video #Video Platform #Video Ads

32

YouTube

YouTube caption is a built-in tool in the video manager area of your YouTube channel. You can add subtitles and translations to your videos by three different methods: auto-sync, upload an .srt file, and create a new subtitle from scratch.

#Video #Video Platform #Social Media 1747 social mentions

33

Wix video

#Video #Video Platform #Marketing Platform

34

Instagram

Animotica Moviemaker is designed primarily for Windows 10. It offers a wide range of video editing features that a newbie vlogger might find extremely useful. Those features include basic and high-level video editing tools, voiceovers and background track, vivid animations and transitions, customization options, etc. WIth Animotica, you can directly share it on Facebook, YouTube, Instagram, Twitter, and other social media channels in just a few clicks.

#Social Media Apps #Social Network #Photos 66 social mentions

35

Talkwalker

Talkwalker is a social media listening tool for digital agencies. With its video recognition features, it offers the ability to monitor your video marketing– this way, you’ll be notified whenever your logo appears in a YouTube video. This tool also collects the latest mentions of your brand and offers detailed analytics on your social media presence. This is an excellent tool to find out how much success you have with your social media marketing strategy.

#Social Listening #Consumer Intelligence #Social Media Marketing

36

lbry.tv

#Video #Video Platform #Social Media 49 social mentions

Vialogues helps a ton with discussion surrounding a subject in the video. Its time-based video discussion tool helps with online interaction and discussion, which have timestamps, about specific subjects in the video. It can also be used for internal training and assessment within your company.

38

AdPlayer.Pro

AdPlayer.Pro offers a lightweight, fully customizable video ad player, supporting a wide variety of ad formats. The other outstream video ads solutions provided include: video ad server, outstream video ad marketplace, whitelabel solution, video hosting and more.

#Marketing Platform #Video CMS #Content Marketing 3 social mentions

39

Facebook Live

Facebook Live is a feature from the social media giant that offers complete control on who can and cannot see your broadcast. Whether you’re on desktop, mobile, or a ridiculously professional set up, you can broadcast it to Facebook Live to your followers. It’s free, and it reaches a wide range of audiences.

#Tool #Photo & Video #Graphic Design Software

40

DaCast

DaCast is a reasonably affordable SaaS (Streaming as a Service) platform compared to its (paid) competitors. It has an intuitive control panel which makes broadcast management easier for users.

#Video #Video Platform #Social Media

41

Wirecast

Wirecast offers multi-platform streaming, that is if you’re willing to pay for the full version. The free version allows you to stream only to YouTube. The pro version includes replay, support for multiple capture devices, and a bunch of other technical features.

#WebCamera Apps #Live Streaming #Screenshot Annotation

42

Periscope Data

A subsidiary of Twitter, Periscope has seamlessly integrated with the popular social media platform. Its simple interface and lack of bells and whistles makes it an obvious choice for a content-oriented broadcast.

#Data Dashboard #Development #Business Intelligence

43

Muvi

Muvi offers an end-to-end solution for users who want to launch their own video/audio streaming platform. Users get to launch a multi-screen OTT platform in one package: video player, CMS, payment gateway, website, as well as mobile and TV apps.

#Video Platform #Video #Social Media

44

StreamShark.io

Streamshark is backed by multi-CDN network with servers in over 100 locations. It helps users broadcast videos as well as see how they perform with various metrics along with Google Analytics integration. Users can also monetize their live stream with ease.

#Video Streaming #Media Players And Streaming Platforms #Video

45

Wowza

Wowza is a streaming engine that is easy to set up. It supports various formats of live stream, linear and on-demand content to any device.

#Live Streaming #Video Platform #Video

46

Touchcast

TouchCast offers an interesting combination of live broadcast and interactive video. It offers various features such as background removal, comments moderation, interaction analytics, and many more.

#Video #Tech #3D

47

Twitch

Twitch works best as a live-streaming app for gaming. It allows you to chat with other users or viewers at any point in time. One of the best features from this app is the Snap Camera that lets you choose from thousands of classic Snapchat filters to add to your live stream. From Overwatch to League of Legends, Twitch makes your live video experience worth watching.

#Video #Video Platform #Video Streaming

48

Panopto

Panopto is a live streaming platform that is specially designed for businesses and universities. It provides you with a solution for video management, screen recording, live webcasting, multi-camera video, presentation recording, and analytics. Its video content management (CMS) system allows for the centralization of video streams, playlists, and playback.

#Video Platform #Media Players And Streaming Platforms #CDN 2 social mentions

49

Kaltura

Kaltura provides you with full HD live streaming and archiving. This live-streaming video platform does a great job when it comes to extensibility. Its open-source nature helps users to create and share countless add-ons and integrations. You can also grow your revenue with content monetization features and audience engagement reporting, including paywall and subscriptions.

#Video Platform #Media Players And Streaming Platforms #CDN

50

Adobe Premiere Pro

Adobe Premiere Pro is one of the staple video editing software with a steep learning curve. If you have the patience and determination to master this tool, you will be able to edit videos with limitless possibilities.

#Video #Marketing Videos #Video Editors

51

FilmoraPro

#Video #Marketing Videos #Video Editor

#Video #Marketing Videos #Video Editor

53

Final Cut Pro

Final Cut Pro is the go-to software for video editors who are glued to the Mac OS and the Apple environment in general. It can help you produce a powerful 4k, HDR and 360 videos.

#Video #Marketing Videos #Video Editor

54

Clipchamp

Clipchamp provides a collection of web-based video tools that lets you record, compress, edit, and trade videos with others in your organization. There is also a library of stock images and footage that you can use, even with the free plan.

#Video #Marketing Videos #Video Editor 10 social mentions

55

Stop Motion Studio

Stop Motion Studio makes the process of creating stop motion videos simpler and easier. It has a simple user interface that makes it friendly to anyone. It has no drawing tool, no bone-rigging tool and no pre-made effects.

#Animation #2D Animation #Photo & Video

56

Adobe Premiere Elements

Adobe Premiere Elements is a great video editing software that can help you create a polished video, and teaches you how to use it along the way. This tool is a good starting point for video marketers who want to learn editing for themselves.

#Marketing Videos #Video #Video Editor

57

Pinnacle Studio

Pinnacle studio offers a lot more options than customer-grade video editing software, which makes it very attractive for amateur editors. Even though it’s not top-quality for all of its features, the quantity of available features are always welcome.

#Video #Video Editors #Video Editor

58

MAGIX Movie Edit Pro

Magix Movie Edit Pro offers plenty of built-in video effects with multicam support and superb tilting tools. The trailer-style movie template suits a quick-cut editing style which can help your video hype up customers.

#Video #Video Editors #Video Editor

59

Microsoft Hyperlapse

#Lifestyle #WebCamera Apps #3D

60

Adobe After Effects

Adobe After Effects is an essential tool for motion graphics designers, animators, and video professionals. Its timeline and node-based operation makes animating much quicker and easier. There are a plethora of tools and free plugins available to enrich your videos.

#Graphic Design Software #Image Editing #Digital Drawing And Painting

61

OpenShot

OpenShot is free and is an open-source software to trim and animate your video objects on Linux, Mac and Windows. It’s maintained by a community of programmers who keep it up to date. It also has an add-on for Firefox for web-based editing. If you use the free tool, you’ll find that some features do not work as well as they do in the paid version.

#Video #Video Editors #Video Editor 23 social mentions

62

Freemake Video Converter

#Video #Video Converter #Video Downloader

63

iMovie

iMovie has a beautifully simple user interface that helps beginners ease their way into video editing. It’s free, and it has a color matching feature for a consistent look in your videos. The Theater feature allows you to share movies to other Apple devices.

#Video #Marketing Videos #Video Editor 1 social mentions

64

Magisto

Magisto is an AI-powered end-to-end video maker that helps you transform videos into polished movies. The ‘Surprise Me’ feature, which picks a video or image randomly from your gallery, may or may not be a deal breaker for most people since it means Magisto has access to your media without you manually allowing it.

#Marketing Videos #Video #Video Editor

65

Lumen5

Lumen5 turns text into stunning social media videos in minutes. It does this automatically by analyzing the text through AI and putting the best music, video, and images together accordingly.

#Marketing Videos #Video Maker #Video 14 social mentions

66

VSDC Free Video Editor

VSDC is an epic tool to experience the style of in-depth video editing for free. This video editor gives you tons of control and editing power with manuals to help novice users comb through all of the features. Those features include a video converter, a screen capture, a video capture, a disc burner, and a YouTube uploader (all in one app).

#Video #Video Editors #Video Editor 2 social mentions

67

FlexClip

Flexclip is a perfect-fit tool for simple video editing. With a modern and easy interface, this online video maker allows its users to turn photos and video clips into professional-looking videos easily. It provides you with ready-made templates to choose from, so you can create stunning videos in minutes. Also, it has royalty-free stock videos and music to help you choose or modify the clip and music as you need in your videos.

#Video Presentation #Video Maker #Marketing Videos 1 user reviews

68

Corel VideoStudio

Corel VideoStudio Ultimate is one of the most feature-packed video editing software out there. Some of its awesome features are Multicam editing, multipoint motion tracking, time-remapping, video masking, audio ducking, 360-degree and 4K support. With this tool, you can seamlessly leverage your video content quality to keep up with ever-growing video trends.

#Video #Video Editors #Video Editor

69

VideoPad Video Editor

#Video #Video Editors #Video Editor

70

Animotica

Animotica Moviemaker is designed primarily for Windows 10. It offers a wide range of video editing features that a newbie vlogger might find extremely useful. Those features include basic and high-level video editing tools, voiceovers and background track, vivid animations and transitions, customization options, etc. WIth Animotica, you can directly share it on Facebook, YouTube, Instagram, Twitter, and other social media channels in just a few clicks.

#Video Editors #Image Editing #Movie Maker

71

Lightworks

Lightworks is a capable, versatile, and valuable video editor that almost anyone can learn-- even the amateurs. If you’re working on video production and suddenly need an advanced tool for post-production, this tool can provide you with anything you need. The color correction, filters, video effects features can help to get your audio and visuals just right.

#Video #Video Editors #Video Editor 19 social mentions

72

Hitfilm Express

If you’re looking for a video editor that provides professional-level features without the professional-level price tag, then Hitfilm Express is worth considering. This tool provides you with easy-to-use professional features, like filters and special effects, keying for green-screen effects, as well as a selection of 2D and 3D composition tools. Hitfilm Express makes it easier for you to create Hollywood-quality videos without even spending a penny.

#Video #Video Editors #Video Editor 33 social mentions

73

Cyberlink PowerDirector

PowerDirector offers a complete professional You can feature set, particularly if you want to work with specialized techniques, such as 360-degree video, Multicam, 4K resolution, or action cameras. It has intuitive user-interface which makes it easy to find tools you’re looking for. With fast rendering and clear interface, this tool makes it easier for both amateurs and pros to create an editing handheld video in an incredibly quick and painless way.

#Video #Video Editors #Video Editor

Vialogues helps a ton with discussion surrounding a subject in the video. Its time-based video discussion tool helps with online interaction and discussion, which have timestamps, about specific subjects in the video. It can also be used for internal training and assessment within your company.

75

Design Wizard

Design Wizard is a simple online video editor for creating amazing videos. You can select from thousands of easy to edit video templates, including premium video footage. The tool also holds a full library of TV ad quality videos.

#Graphic Design Software #Image Editing #Design Tools

Vialogues helps a ton with discussion surrounding a subject in the video. Its time-based video discussion tool helps with online interaction and discussion, which have timestamps, about specific subjects in the video. It can also be used for internal training and assessment within your company.

77

Shotcut

ShotCut is an open-source, free, cross-platform video editing software solution with decent, full-packed features. You can edit high-resolution video on this tool hassle-free. Another great feature of this video editing software is that you don’t need to import your video into the editor, allowing you to save a lot of time.

#Video #Video Editors #Video Editor 115 social mentions

78

Fastreel

Fastreel is an online video editor with one-click controls. You can use its tools to compress, trim, crop, and rotate clips, create videos and slideshows from scratch. You can also play around with special effects like slow motion or looping. Another handy feature is Fastreel’s gallery of templates. You can pick any of them to create a promotional video, an educational clip, a video presentation, and so much more.

#Video #Video Maker #Video Editor 1 user reviews

79

Movavi Video Editor

Movavi Video Editor is desktop video editing software for both beginners and more experienced users. The variety of tools enables you to make a video automatically or switch to a manual mode to show your creative side. This simple video editor has all the basic tools – you can rotate, flip, trim, and merge videos; plus, it lets you perform more advanced editing tasks: keyframe animation, slow motion, Chroma Key, and professional-grade color adjustments. The program also has audio enhancing tools, so you can easily edit your video and the sound in it.

#Video #Video Editors #Video & Movies

80

PlayPlay

PlayPlay is a simple video maker that marketers use to create stories, interviews, ads and much more in just minutes. It's easy to make videos that are on-brand because your company’s logo, brand colors, and fonts can be added into videos in seconds. Professionally designed templates and a library of free stock photos, videos and GIFs make it easy for companies that don't have the time or resources to shoot and produce original content. PlayPlay also has a feature that quickly turns audio podcast clips into beautiful videos with text and animations

#Marketing Videos #Video #Video Maker

81

Motionbox.io

#Video Maker #Marketing Videos #Video Editor 19 social mentions

82

InstaSize

Instasize is best known for its handy one-tap resizer — it works for videos too! Since different platforms will have varying requirements, the app makes it easy for you with its preset formats. Plus, you can make quick edits and apply cool effects in seconds.

#Video #Photo & Video #Photography

83

Snapchat

Twitch works best as a live-streaming app for gaming. It allows you to chat with other users or viewers at any point in time. One of the best features from this app is the Snap Camera that lets you choose from thousands of classic Snapchat filters to add to your live stream. From Overwatch to League of Legends, Twitch makes your live video experience worth watching.

#Social Networks #Communication #Messaging 7 social mentions

84

Viewbix

Viewbix is a pioneer of interactive video adverts. This tool offers video analytics and interactive video platform that help you to understand what messages are resonating with your video viewers. You can use this data for real-time campaign optimization and helps your company becomes better storytellers. That’s how this tool helps you to build rich, interactive video ad units.

#Marketing Platform #Social Media Marketing #Marketing Videos

85

WIREWAX

Wirewax is a video platform that allows you to add interactive elements like clickable hotspots or tags to any moving object in your video. It works similarly to Google Lens in a way that it helps viewers explore more content related to the video.

#SaaS #Video #Video Maker

86

Adventr

#Design Tools #Marketing #Tech

Vialogues helps a ton with discussion surrounding a subject in the video. Its time-based video discussion tool helps with online interaction and discussion, which have timestamps, about specific subjects in the video. It can also be used for internal training and assessment within your company.

Verse offers a well-rounded platform to create interactive videos. Features like hotspots, branching chapters, slideshows and Q&A are available for users. It also has a built-in analytics tool to track views and in-video interactions.

#Social Networks #Programming #Audio Player

89

ThingLink

Thinglink is geared towards education-oriented video content. It offers features that allow you to annotate images and videos with more in-depth information so viewers can get all the information that can’t fit into the frame.

#Photo & Video #Marketing Videos #Video

90

Wootag

Wootag’s tagline is to harness human curiosity with immersive interaction within your videos. You can set up several touch points in your videos like call-to-actions and polls in a user-friendly editor.

#Video #Video Platform #Video Tools

Vialogues helps a ton with discussion surrounding a subject in the video. Its time-based video discussion tool helps with online interaction and discussion, which have timestamps, about specific subjects in the video. It can also be used for internal training and assessment within your company.

92

Hapyak

HapYak can help you create interactive videos with remarks, insights, opinions, and personality. There are features like clickable images and text, in-video quizzes, and branching chapters to interact with viewers. The pricing is customized for each client, so take the information here with a grain of salt.

#SaaS #Video #Video Maker

Rapt Media is a creative platform targeted for companies who want to use interactive videos with branching narratives and flexible visual editor. Almost everything can be used with the drag-and-drop editor.

#Writing #Writing Tools #AI Writing

94

Vizia

#Surveys #Polls #Feedback Polls

95

Mindstamp

MindStamp allows you to make compelling interactive videos in seconds. With this tool, you can easily add buttons, questions, hotspots, drawings to your videos, helping you to dramatically increase the impact and results of your video content through interactivity. What's more, MindStamp also offers you downloadable reports that track viewer progress, answers, and actions.

#Video #Productivity #SaaS 1 social mentions

96

Digma

Digma's unique SAAS platform allows you to easily supercharge any video by offering engaging, relevant and timely content via customisable interactive overlays.

#Marketing #SaaS #Tech

97

Shutterstock

Shutterstock is arguably the largest stock-anything site with more than 14 million stock footage, music, and images available in their library. If you know you’re going to need many stock content, you can’t go wrong with Shutterstock.

#Photos & Graphics #Image Marketplace #Stock Images 19 social mentions

98

Depositphotos

Depositphotos is an international content marketplace featuring over 230 million stock image, music, and video files. The library offers 11+ million royalty-free HD and 4K clips arranged into thematic categories and trendy collections. Stock videos range from 1 second to 10 minutes, and can be used for commercial purposes.

#Photos & Graphics #Image Marketplace #Stock Images

#Image Marketplace #Photos & Graphics #Vector Art