Software Alternatives, Accelerators & Startups

Zeotap VS Marketo

Compare Zeotap VS Marketo and see what are their differences

Zeotap logo Zeotap

Zeotap is an extensive and reliable customer data platform that has been become the overnight sensation for business with versatile customer intelligence and identify resolution.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Zeotap Landing page
    Landing page //
    2023-10-23
  • Marketo Landing page
    Landing page //
    2023-07-17

Zeotap videos

Zeotap: A short story about customer data

More videos:

  • Review - HCC Data & Tech #006 - Oliver Kanders, Zeotap

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Zeotap and Marketo)
Office & Productivity
100 100%
0% 0
Email Marketing
0 0%
100% 100
Business & Commerce
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

Share your experience with using Zeotap and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Zeotap and Marketo

Zeotap Reviews

We have no reviews of Zeotap yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, Zeotap seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Zeotap mentions (1)

  • New Spark Testing Utility - spark-property-tests
    We have open-sourced a small library - spark-property-tests for writing easy tests on spark dataframes. We have been using it internally at zeotap data engineering for some time now and thought that the community might benefit from it. Source: about 2 years ago

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Zeotap and Marketo, you can also consider the following products

BlueConic - BlueConic is a marketing platform that harnesses the data required to power the recognition of an individual at each interaction.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Ometria - Ometria is a predictive analytics and marketing platform built for retailers.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Simon Data - Simon Data enables businesses to effectively leverage all of their data to drive personalization and value for their customers.

Pardot - Salesforce B2B marketing automation