Software Alternatives, Accelerators & Startups

Webflow VS Google Marketing Platform

Compare Webflow VS Google Marketing Platform and see what are their differences

Webflow logo Webflow

Build dynamic, responsive websites in your browser. Launch with a click. Or export your squeaky-clean code to host wherever you'd like. Discover the professional website builder made for designers.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Webflow Landing page
    Landing page //
    2023-10-07
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Webflow videos

Webflow Review: Excellent Custom Design Tool

More videos:

  • Review - Building a site in Webflow - First impressions review!
  • Review - Squarespace VS Webflow: Website Building Platform Review

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Webflow and Google Marketing Platform)
Website Builder
100 100%
0% 0
Surveys
0 0%
100% 100
CMS
100 100%
0% 0
Forms And Surveys
0 0%
100% 100

User comments

Share your experience with using Webflow and Google Marketing Platform. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Webflow and Google Marketing Platform

Webflow Reviews

  1. Amazing

    Designing websites with Webflow has been an absolute delight. Its visual interface makes the design process intuitive and efficient. The drag-and-drop functionality for elements is a real time-saver, and the real-time preview allows for instant feedback. Customizing designs to be responsive for different devices is a breeze. Webflow's ability to handle complex animations without code is impressive. All in all, Webflow has made website creation a smooth and enjoyable process. Definitely a game-changer for web design!

    🏁 Competitors: Tilda

Top 10 Web Content Management Systems
Webflow is another unique CMS option based on the fact that it does not feature a single line of code anywhere for the user to bother with. Instead, it takes it upon itself to fully cover every single modification that a user may need as part of its preconfigured content management options. The UI is also designed with utility in mind. Whereas Wix also does not feature codes...
Source: cloudzy.com
Top No Code Website Builders in 2023
Webflow is an ideal option for designers and developers wanting to create custom websites with no code. Users can build a website while maintaining complete design control, leveraging advanced customization options, such as CSS and HTML editing.
13 Best No-Code Website Builders 2023
You can start building a website with Webflow for free and only pay when you are ready. Websites created with Webflow have a high performance in terms of speed and with 99.9% uptime hosting.
Source: codeless.co
The 10 Best Portfolio Website Builders in 2023
Another thing that sets Webflow apart from other similar products is that the Webflow team is heavily invested in pushing their product to meet future demands. In other words, they’re actively developing new features that provide access to tools such as dynamic content and third-party integrations (for payments, for example) and focusing on areas like Memberships, SEO, and...
Source: stackdiary.com
13 Best Website Builders for Creators and Social Entrepreneurs(2023)
Webflow is a web development platform that allows users to create responsive websites without having to code. It is a visual drag-and-drop editor that generates clean, semantic code behind the scenes.
Source: causeartist.com

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Webflow seems to be a lot more popular than Google Marketing Platform. While we know about 131 links to Webflow, we've tracked only 2 mentions of Google Marketing Platform. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Webflow mentions (131)

View more

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Webflow and Google Marketing Platform, you can also consider the following products

WiX - Create a free website with Wix.com. Customize with Wix' website builder, no coding skills needed. Choose a design, begin customizing and be online today

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Google Forms - Simple web forms from Google.

SquareSpace - Squarespace is the easiest way for anyone to create an exceptional website. Pages, galleries, blogs, e-commerce, domains, hosting, analytics, 24/7 support - all included.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.