Warmup Inbox VS Value on board

The process of preparing an email address for general use or email outreach is commonly referred to as “Warming Up” an inbox, where you take a number of steps to ensure that an email address does not become deactivated, blacklisted, or automatically marked as spam when it begins to send outgoing messages to other recipients.

Warming Up an email inbox essentially is recreating the way a typical person will use an email address. Just by using your email address normally, you are ‘warming up’ your inbox by sending outgoing mail to other existing users. When you are reading your emails, starring/favoriting certain messages, and engaging in email threads with multiple other email addresses, you are building up your domain reputation in a way that shows that your account is being controlled by a real human being and is not being used to send out unsolicited emails that are trying to mislead/scam/defraud any other real people using their email inbox.

According to a CBInsights study, most startups fail or go bankrupt in the first year because their product is not needed on its market. Value on Board aims to help these startups and those who are before pivoting to head in the right direction where their product can offer a real solution to their customers based on valid data collected from their target audience. https://www.cbinsights.com/research/startup-failure-reasons-top/

Value on Board is a cloud-based solution that guides startups through the problem solution fit phase. It helps them get to know their market, find their niche and their unique value proposition. The philosophy behind our solution is to spare users from knowing all the frameworks by heart. Instead, we just guide them with questions and a chat based survey so they can build their customer profiles and value maps without being bizdev experts.