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Vidyard VS Marketo

Compare Vidyard VS Marketo and see what are their differences

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Vidyard logo Vidyard

Vidyard is a video marketing platform enabling customers to derive information on viewer-behavior for marketing automation systems and CRM.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Vidyard Landing page
    Landing page //
    2023-08-30
  • Marketo Landing page
    Landing page //
    2023-07-17

Vidyard videos

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Vidyard GoVideo Create Your First Personalized 1:1 Video

More videos:

  • Review - Vimeo vs. Vidyard: Which is Better for My Business?
  • Review - Wistia vs Vidyard Video Hosting Comparison #MarTechTuesday

Marketo videos

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HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Vidyard and Marketo)

Vidyard

Marketo

Marketing Videos
100 100%
Marketing Videos
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Marketing Platform
100 100%
Marketing Platform
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using Vidyard and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Vidyard and Marketo

Vidyard Reviews

12 Best Free Chrome Screen Recorder with audio 2022
Most Chrome screen recording tools on the market place a time limit on free accounts. Vidyard is one of the few tools that can record up to an hour of HD video for free.
Source: www.geekersoft.com
11 Best YouTube Alternatives for Business Hosting
Aside from that, it offers full customization, A/B testing for thumbnails, security options, playlists, pop-out calls to action, and a public uploader for running video contests and campaigns. For lead capture, Vidyard allows you to add an email submission field to videos for lead generation.
Source: www.vyond.com
The Complete List of Video Marketing Tools (Updated for 2022)
Vidyard is specifically targeted for brands who want to do cold outreach. It offers nearly seamless integration with various sales/marketing tools. But the downside is it comes at quite a hefty price.
Source: breadnbeyond.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

What are some alternatives?

When comparing Vidyard and Marketo, you can also consider the following products

Vimeo - Vimeo is a social media app that lets you share and capture videos. You can watch new videos in a variety of different categories, and you can share your own content right from your device. Read more about Vimeo.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Wistia - Host, manage, and track your videos with the best video marketing tools in the (known) universe.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

YouTube Ads - Video advertising on YouTube works, and you only pay when people watch your video ads. Get started with online video advertising campaigns today.

Pardot - Salesforce B2B marketing automation

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