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Stape.io VS Segment

Compare Stape.io VS Segment and see what are their differences

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Stape.io logo Stape.io

The easiest way to server-side tracking. Everything from server Google Tag Manager and Meta`s CAPIG hosting to custom solutions.

Segment logo Segment

We make customer data simple.
  • Stape.io Landing page
    Landing page //
    2023-10-31
  • Stape.io Dashboard | Stape
    Dashboard | Stape //
    2024-02-12
  • Stape.io Create container | Stape
    Create container | Stape //
    2024-02-12
  • Stape.io Create CAPIG | Stape
    Create CAPIG | Stape //
    2024-02-12

Embrace server-side tracking with Stape to better grasp user actions, trust your data, speed up your website, and boost your digital marketing.

Why choose server-side tracking with Stape?

  • Switch to first-party cookies to keep up with third-party cookie depreciation.
  • Get around ad blockers for reliable data.
  • Enhance ad attribution and data analysis through server-to-server integration.
  • Control the data shared with vendors for better security.
  • Move to tracking with first-party data in a world without cookies.
  • Get richer user data for more focused marketing.

What Stape offers:

  • Hosting for server-side Google Tag Manager, available worldwide and in the EU.
  • Hosting for Meta's Conversions API Gateway.
  • A variety of apps, plugins, templates, and extensions.

Benefits of Stape:

  • Cost-effective: starting at $20 for hosting. Logs are included.
  • User-friendly: easy setups and clear dashboards.
  • Enhanced tracking with powerful integrations and templates.
  • Helpful support and a community to assist with server-side tracking.
  • Compliant with security standards: ISO 27001, HIPAA, and GDPR.
  • Segment Landing page
    Landing page //
    2023-10-08

Stape.io

Website
stape.io
Pricing URL
Official Stape.io Pricing
$ Details
freemium $20.0 / Monthly (Up to 500,000 requests/month per container)
Platforms
Web Browser Windows Google Chrome Mac OSX Linux Safari Wordpress Shopify WooCommerce Facebook Slack BigCommerce Telegram TikTok Twitter Reddit Rakuten Mixpanel GA4 Attentive Hubspot Matomo Pinterest Brevo Microsoft Ads
Release Date
2020 September
Edit details

Segment

Website
segment.com
Pricing URL
Official Segment Pricing
$ Details
-
Platforms
-
Release Date
-
Edit details

Stape.io features and specs

  • Servers: Yes
  • Hosting: Yes
  • Alerts & Notifications: Yes
  • Free Trial: Yes
  • Cookie Keeper: Yes
  • Custom GTM and GA4 Loader: Yes
  • Multi Domains: Yes
  • Anonimyzer: Yes
  • Logs: Yes
  • GEO Headers: Yes
  • User Agent Info: Yes
  • File proxy: Yes
  • Global CDN: Yes
  • Autoscaling: Yes
  • Own CDN: Yes
  • GTM Standards: Yes
  • Monitoring: Yes

Segment features and specs

No features have been listed yet.

Stape.io videos

+ Add

Meta's Conversions API Gateway hosting by Stape

More videos:

  • Demo - Server Google Tag Manager hosting from Stape
  • Tutorial - How to Setup Facebook Conversion API

Segment videos

+ Add

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

Category Popularity

0-100% (relative to Stape.io and Segment)

Stape.io

Segment

Analytics
15 15%
Analytics
85% 85
Security & Privacy
100 100%
Security & Privacy
0% 0
Data Integration
0 0%
Data Integration
100% 100
API Tools
100 100%
API Tools
0% 0

Questions and Answers

As answered by people managing Stape.io and Segment.

What makes your product unique?

Stape.io's answer

  • Custom Loader: enjoy enhanced tracking accuracy and better campaign attribution by extending cookie lifetimes and setting first-party cookies.
  • Global CDN: experience faster webpage loading times, improving both site performance and user satisfaction.
  • Anonymizer: safeguard user privacy and ensure GDPR compliance with data anonymization capabilities.
  • Cookie Keeper: maintain valuable tracking data with extended cookie lifespans, even under strict browser restrictions.
  • Multi-Domain Support: simplify your tracking across multiple sites or languages with easy subdomain mapping to one server container.
  • Autoscaling: ensure your site performs optimally at all times with resources that automatically scale to meet your needs without additional costs.
  • API Access: unlock custom integration possibilities, enhancing the utility and customization of your platform.
  • GEO Headers: enhance your event data with precise geographical information for more targeted marketing efforts.
  • User Agent Info Enhancement: receive detailed device and browser information for more nuanced user analysis.
  • Logs Access: gain valuable insights into your tracking setup for effective troubleshooting and optimization.

Why should a person choose your product over its competitors?

Stape.io's answer

  • Cost-effective: starting at $20 for hosting. Logs are included.
  • User-friendly: easy setups and clear dashboards.
  • Enhanced tracking with powerful integrations and templates.
  • Helpful support and a community to assist with server-side tracking.
  • Compliant with security standards: ISO 27001, HIPAA, and GDPR.

How would you describe your primary audience?

Stape.io's answer

Data-tracking experts, tech-savvy digital marketers, digital marketing agencies, and everyone who just started their server-side journey or is looking for a more efficient solution.

What's the story behind your product?

Stape.io's answer

Stape started in 2020 as hosting for server-side tagging. We wanted to implement server-side tracking on our sites and our client’s sites and found no easy way to do that without clear documentation on how to set it up. We decided to build a tool that will simplify server-side tracking. Over time, Stape has evolved into a comprehensive infrastructure offering custom scripts, tags, plugins, tones of education materials, and a supportive community, all aimed at simplifying server-side tracking.

User comments

Share your experience with using Stape.io and Segment. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Stape.io and Segment

Stape.io Reviews

We have no reviews of Stape.io yet.
Be the first one to post

Segment Reviews

Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

Social recommendations and mentions

Based on our record, Segment should be more popular than Stape.io. It has been mentiond 40 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Stape.io mentions (7)

  • Comprehensive conversion tracking?
    Also... there's no way of me writing this without it appearing rude... I can see the data collection implemented on your site, but I'm in the UK and I haven't been asked to provide any consent for you to collect and use my data. This is something stape.io gets absolutely perfect. Source: 5 months ago
  • SST - Firefox enhanced tracking protection
    I recently installed server side tracking (through stape.io) for one of my e-com clients and we saw a rise in "unassigned traffic" in GA4. Source: 6 months ago
  • Multiple Domains On 1 Server Side Container
    If they cannot handle that, there are services like stape.io that make the process easier. Source: over 1 year ago
  • Facebook pixel help?
    I will use stape.io for server site tracking. Source: over 1 year ago
  • Is Google Analytics still useful when every Ad blocker blocks it?
    Btw, you can also set GA up with https://stape.io/ to bypass adblockers. Or your own setup. Source: over 1 year ago
View more

Segment mentions (40)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Segment.com — Hub to translate and route events to other third-party services. 100,000 events/month free. - Source: dev.to / 3 months ago
  • We made a tool to detect big signups to your SaaS app. Want to be a beta tester?
    Our app – Upollo – connects with your app event data (like Segment) and payment data (like Stripe) to analyze your users and instantly figure out if someone is an important player in your industry. We also help you convert more users, reduce churn, and expand single seats to teams within a company. We're SOC 2 certified and we take data security very seriously. Source: 5 months ago
  • Ledger Live has massive user tracking embedded in it. Here's a fork with all 3rd party trackers removed. See link in comments for context
    Api.segment.io is an API for Twilio for data collection. Source: 5 months ago
  • Best Workflow Automation Software to Streamline Your Development Process
    Twilio Segment caters more to marketing and analytics use cases, offering a customer data platform (CDP) to manage customer data across various channels. Twilio Segment provides comprehensive customer data management by taking complex data from your applications, transforming it into a unified source, and subsequently linking it to various platforms. While its primary focus is on marketing, it can be integrated... - Source: dev.to / 8 months ago
  • What is the most overpriced marketing tech on the market?
    I am working with our marketing team to implement segment.com into the rest of our technology stack. However I personally think that segment is EXTREMELY overpriced (at least for what we use it for). Source: 11 months ago
View more

What are some alternatives?

When comparing Stape.io and Segment, you can also consider the following products

Addingwell - Addingwell delivers fast and reliable fully-managed tagging servers for your Google Tag Manager server-side.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Taggrs.io - Hosting software for GTM Server Side Tracking Generate up to 30% more conversions and turnover with Server Side Taggingthe solution to the demise of third party cookies.

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

Google Tag Manager - Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

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