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Smartly VS Qwaya

Compare Smartly VS Qwaya and see what are their differences

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  3. » Reviews
  4. » Alternatives

Smartly logo Smartly

From our free MBA to our affordable EMBA & business certificates, our courses & career network give you marketable skills to accelerate your career fast. Sign up to apply.

Qwaya logo Qwaya

Facebook ads tool for professionals
  • Smartly Landing page
    Landing page //
    2023-10-10
  • Qwaya Landing page
    Landing page //
    2022-11-05

Qwaya is a self service Facebook advertising tool for performance marketers and other sophisticated advertisers. It's powerful features and nice web interface helps you run Facebook campaigns more efficient with less effort. The pricing is a simple mothly flat fee starting at $79/month which makes it highly affordable compared to other providers. Collaborative plans for marketing teams and agencies also available.

Smartly features and specs

No features have been listed yet.

Qwaya features and specs

  • User-friendly Interface
    Qwaya features an intuitive and easy-to-navigate interface that simplifies the ad management process, even for beginners.
  • Advanced Scheduling Options
    Users can create detailed schedules for their ads with start and end times, allowing for better control and timing of ad campaigns.
  • Ad Creation and Management
    Qwaya provides robust tools for creating, duplicating, and managing multiple ad sets efficiently, saving time and effort.
  • Performance Tracking
    Detailed analytics and performance tracking tools help users measure the success of their campaigns and make data-driven decisions.
  • A/B Testing
    The platform supports A/B testing, enabling users to test different versions of their ads to determine the most effective approach.
  • Collaboration Features
    Qwaya allows multiple team members to collaborate on ad campaigns, streamlining workflow and improving team efficiency.
  • Affordable Pricing
    Compared to some other ad management tools, Qwaya offers competitive pricing plans that cater to various budgets.

Possible disadvantages of Qwaya

  • Learning Curve
    While user-friendly, some advanced features may have a learning curve for less experienced users, requiring time to fully understand and utilize.
  • Limited to Facebook and Instagram
    Qwaya primarily focuses on Facebook and Instagram ads, limiting its usefulness for campaigns on other social media platforms.
  • Lacks Real-time Support
    Qwaya does not offer 24/7 customer support, which can be an issue if problems arise outside of regular business hours.
  • No Native Mobile App
    Qwaya does not have a native mobile app, making it less convenient to manage ad campaigns on the go.
  • Occasional Bugs
    Users have reported occasional bugs and glitches within the platform that can disrupt the ad creation and management process.
  • Customization Limitations
    Some users find the customization options for ad templates and reports to be somewhat limited compared to other tools.

Analysis of Qwaya

Overall verdict

  • Qwaya is a solid choice for businesses and marketers looking for a robust and efficient tool to enhance their Facebook and Instagram advertising efforts. It's particularly useful for users who need advanced features and reporting capabilities to fine-tune their social media ad strategies. However, it may be considered somewhat expensive for smaller businesses or those with limited marketing budgets.

Why this product is good

  • Qwaya is a tool designed specifically for creating and managing Facebook and Instagram ads. It offers a variety of features such as ad scheduling, A/B testing, campaign tracking, and collaboration tools. This makes it particularly appealing to digital marketers who rely heavily on social media platforms for advertising. Its user-friendly interface and integration capabilities with Google Analytics give users powerful insights into their ad performances, which they can use to optimize their campaigns.

Recommended for

    Qwaya is best suited for digital marketing teams, agencies, and businesses that have a strong focus on paid social media advertising. It's recommended for users who require advanced scheduling and testing features, and those who are looking for a platform that can handle multiple ads and campaigns simultaneously. It is also a good option for marketers who need to collaborate on ad projects or who require detailed analytical tools to improve their ad performance.

Smartly videos

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Qwaya videos

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[Tool Review] How Qwaya Makes My Ads More Profitable

More videos:

  • Review - Qwaya
  • Review - Qwaya Review and Support Talk with Joanna **must watch**

Category Popularity

0-100% (relative to Smartly and Qwaya)

Smartly

Qwaya

Advertising Optimization
42 42%
Advertising Optimization
58% 58
Advertising
11 11%
Advertising
89% 89
Social Advertising
100 100%
Social Advertising
0% 0
Marketing Platform
0 0%
Marketing Platform
100% 100

User comments

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What are some alternatives?

When comparing Smartly and Qwaya, you can also consider the following products

AdEspresso - Optimize your Facebook Ads Easily, Like Morning Coffee

Hunch Ads - Hunch combines AI & automation for media & creative workflows to help brands automate creative production and delivery.

4C Insights - 4C Insights is a social advertising and analytics platform for TV and digital media.

Needles - Case management software developed by Needles is a customizable, highly configurable, secure and robust platform trusted by thousands of firms. Download a free trial today.

AdNabu - AdNabu is a Google Ads PPC automation software.

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

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