Software Alternatives, Accelerators & Startups

Smart AdServer VS Broadstreet Ads

Compare Smart AdServer VS Broadstreet Ads and see what are their differences

Smart AdServer logo Smart AdServer

The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support

Broadstreet Ads logo Broadstreet Ads

Broadstreet is the premier ad management platform for news publishers, trade magazines, radio...
  • Smart AdServer Landing page
    Landing page //
    2023-07-14

  www.smartadserver.comSoftware by Smart AdServer

  • Broadstreet Ads Landing page
    Landing page //
    2023-04-14

Smart AdServer features and specs

  • Comprehensive Ad Management
    Smart AdServer provides a complete suite of tools for ad management, helping publishers optimize their inventory effectively.
  • Advanced Targeting Capabilities
    It offers detailed targeting options such as location, device, and user behavior, allowing for highly personalized ad placements.
  • User-Friendly Interface
    The platform features an intuitive and easy-to-navigate interface, which makes it accessible for users with varying levels of technical expertise.
  • Real-Time Analytics
    Smart AdServer provides robust real-time analytics to monitor ad performance, enabling quick adjustments and optimization.
  • Integrated Programmatic Solutions
    The platform supports both direct and programmatic ad placements, offering flexibility and efficiency in ad operations.

Possible disadvantages of Smart AdServer

  • Complex Setup Process
    Initial setup and integration can be time-consuming and may require technical assistance, posing a challenge for less tech-savvy users.
  • Cost
    Smart AdServer's services can be expensive, which might not be suitable for small publishers or those with limited budgets.
  • Learning Curve
    Despite its user-friendly interface, the extensive features and capabilities may require a significant amount of time to master fully.
  • Support Limitations
    While they offer customer support, some users have reported slow response times or inadequate resolutions for their issues.
  • Limited Integration with Some Platforms
    There are occasional compatibility issues with certain third-party platforms and tools, which may limit its usability for some publishers.

Broadstreet Ads features and specs

  • Ease of Use
    Broadstreet Ads offers a user-friendly platform that allows publishers to easily create, manage, and track ad campaigns without needing advanced technical skills.
  • Customizable Ad Formats
    The platform supports a range of customizable ad formats, including native ads and engaging rich media, providing publishers with diverse options to keep their content fresh.
  • White-Label Solutions
    Broadstreet Ads allows for white-labeling, enabling publishers to maintain their brand identity while leveraging the platform's technology.
  • Robust Reporting
    The platform provides detailed analytics and performance reports, helping publishers measure the effectiveness of their ad campaigns and optimize accordingly.
  • Client Support
    Broadstreet Ads is known for its excellent customer support, offering assistance and troubleshooting to help publishers get the most out of their ad campaigns.
  • Simple Integration
    The platform easily integrates with several content management systems, making it hassle-free to deploy and manage advertisements.

Possible disadvantages of Broadstreet Ads

  • Cost
    Broadstreet Ads can be relatively expensive for small publishers or those with limited budgets, which might be a barrier to entry.
  • Limited Market Reach
    As a specialized platform, Broadstreet Ads might not offer the same level of reach as some of the larger, more established ad networks.
  • Learning Curve
    Although the platform is generally user-friendly, some users report a learning curve when first getting started, especially with advanced features.
  • Feature Overload
    Some publishers may find the broad array of features overwhelming, particularly if they only need a simple solution for ad management.
  • Performance Variability
    Ad performance may vary and is heavily dependent on the specific audience and context, which can make it difficult to predict and maintain consistent results.

Analysis of Smart AdServer

Overall verdict

  • Overall, Smart AdServer is a reputable and effective ad server solution with positive feedback from its users. It is widely regarded as a strong choice for those looking to maximize ad revenue and efficiency.

Why this product is good

  • Smart AdServer is considered a good platform because it offers a comprehensive suite of advertising solutions that cater to both publishers and advertisers. It provides tools for programmatic advertising, analytics, and monetization, which help optimize ad performance and revenues. The platform is known for its robust technology, user-friendly interface, and extensive customer support, making it a reliable choice for many users.

Recommended for

    Smart AdServer is recommended for publishers who seek to optimize their digital advertising revenues and for advertisers looking for a reliable platform to manage, serve, and analyze their ad campaigns. It is ideal for medium to large publishers and advertisers who require advanced features and insights.

Analysis of Broadstreet Ads

Overall verdict

  • Broadstreet Ads is considered a good choice for publishers who are looking for a specialized and supportive platform. Their commitment to innovating in the local ad space and providing excellent customer service makes them stand out.

Why this product is good

  • Broadstreet Ads is designed specifically for local and niche publishers, offering unique ad tools and features tailored to meet the needs of smaller media organizations. They provide intuitive and user-friendly interfaces along with robust analytics to help publishers optimize their ad revenue. Their focus on customer support and understanding of the challenges faced by local publications make them a reliable partner.

Recommended for

    Local and niche publishers, small media businesses, and any publishers looking for a comprehensive and easy-to-use platform that delivers specialized ad solutions.

Smart AdServer videos

Smart AdServer Apps - A great tool to test your creative

More videos:

  • Review - Mobile Ads - Spin Cube by Smart AdServer - Mobile Web
  • Review - Mobile Ads - Catfish by Smart AdServer - Mobile web

Broadstreet Ads videos

No Broadstreet Ads videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Smart AdServer and Broadstreet Ads)
Ad Networks
50 50%
50% 50
Advertising
45 45%
55% 55
Ad Servers
44 44%
56% 56
Ad Serving
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Smart AdServer and Broadstreet Ads

Smart AdServer Reviews

We have no reviews of Smart AdServer yet.
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Broadstreet Ads Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
The Broadstreet Ad Server hosted service was designed for the needs of news sites. It can also be used on other types of websites, though. This ad serving platform is an affordable option for small publishers.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
The Broadstreet ad server is best suited for small-medium sized businesses, local news, and magazine-styled sites which focus on direct sales.

Social recommendations and mentions

Based on our record, Smart AdServer seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Smart AdServer mentions (3)

  • GPT4.5 or GPT5 being tested on LMSYS?
    Https://smartadserver.com/ And many more. Each taking up RAM. In incognito mode / without extensions. Can anyone enlighten me, what's happening? - Source: Hacker News / about 1 year ago
  • Update to 1.45.116 bypasses PiHole DNS
    Well, as of yesterday - prior to me hitting the 'upgrade' button - the site in question was showing no ads and calls to criteo.com, taboola.com and smartadserver.com were being ditched by PiHole. Once the upgrade completed those calls were working- ads were appearing from those domains - and no calls were appearing in the PiHole log. Source: over 2 years ago
  • Best Adserver for Prebid?
    I would highly endorse Google Ad Manager. In Yieldbird we use Google Ad Manager for prebid and we are quite content with the results. Also, Smart will an option. Smart: https://smartadserver.com/. Source: over 3 years ago

Broadstreet Ads mentions (0)

We have not tracked any mentions of Broadstreet Ads yet. Tracking of Broadstreet Ads recommendations started around Mar 2021.

What are some alternatives?

When comparing Smart AdServer and Broadstreet Ads, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

OpenX - Ad technology platform available as a hosted service or as an open source download.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

AerServ - AerServ offers monetization solution for mobile publishers.