Software Alternatives & Reviews

Google Ad Manager VS Smart AdServer

Compare Google Ad Manager VS Smart AdServer and see what are their differences

Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Smart AdServer logo Smart AdServer

The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02
  • Smart AdServer Landing page
    Landing page //
    2023-07-14

  www.smartadserver.comSoftware by Smart AdServer

Google Ad Manager videos

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

Smart AdServer videos

Smart AdServer Apps - A great tool to test your creative

More videos:

  • Review - Mobile Ads - Spin Cube by Smart AdServer - Mobile Web
  • Review - Mobile Ads - Catfish by Smart AdServer - Mobile web

Category Popularity

0-100% (relative to Google Ad Manager and Smart AdServer)
Ad Networks
71 71%
29% 29
Advertising
68 68%
32% 32
Ad Servers
66 66%
34% 34
Mobile Ad Network
100 100%
0% 0

User comments

Share your experience with using Google Ad Manager and Smart AdServer. For example, how are they different and which one is better?
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Social recommendations and mentions

Smart AdServer might be a bit more popular than Google Ad Manager. We know about 3 links to it since March 2021 and only 3 links to Google Ad Manager. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: almost 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: almost 3 years ago

Smart AdServer mentions (3)

  • GPT4.5 or GPT5 being tested on LMSYS?
    Https://smartadserver.com/ And many more. Each taking up RAM. In incognito mode / without extensions. Can anyone enlighten me, what's happening? - Source: Hacker News / 13 days ago
  • Update to 1.45.116 bypasses PiHole DNS
    Well, as of yesterday - prior to me hitting the 'upgrade' button - the site in question was showing no ads and calls to criteo.com, taboola.com and smartadserver.com were being ditched by PiHole. Once the upgrade completed those calls were working- ads were appearing from those domains - and no calls were appearing in the PiHole log. Source: over 1 year ago
  • Best Adserver for Prebid?
    I would highly endorse Google Ad Manager. In Yieldbird we use Google Ad Manager for prebid and we are quite content with the results. Also, Smart will an option. Smart: https://smartadserver.com/. Source: over 2 years ago

What are some alternatives?

When comparing Google Ad Manager and Smart AdServer, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

OpenX - Ad technology platform available as a hosted service or as an open source download.

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

AerServ - AerServ offers monetization solution for mobile publishers.

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.