Software Alternatives & Reviews

OpenX VS Smart AdServer

Compare OpenX VS Smart AdServer and see what are their differences

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.

Smart AdServer logo Smart AdServer

The only fully-integrated ad server for managing RTB, Mobile, Video & Web display. Best manage all your campaigns in one interface. Best local support
  • OpenX Landing page
    Landing page //
    2023-02-07
  • Smart AdServer Landing page
    Landing page //
    2023-07-14

  www.smartadserver.comSoftware by Smart AdServer

OpenX

Categories
  • Advertising
  • Ad Servers
  • Ad Networks
  • Ad Serving
Website openx.com

Smart AdServer

Categories
  • Advertising
  • Ad Servers
  • Ad Networks
  • Ad Serving
Website smartadserver.com

OpenX videos

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Smart AdServer videos

Smart AdServer Apps - A great tool to test your creative

More videos:

  • Review - Mobile Ads - Spin Cube by Smart AdServer - Mobile Web
  • Review - Mobile Ads - Catfish by Smart AdServer - Mobile web

Category Popularity

0-100% (relative to OpenX and Smart AdServer)
Ad Networks
59 59%
41% 41
Advertising
58 58%
42% 42
Ad Servers
58 58%
42% 42
Business & Commerce
100 100%
0% 0

User comments

Share your experience with using OpenX and Smart AdServer. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare OpenX and Smart AdServer

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.

Smart AdServer Reviews

We have no reviews of Smart AdServer yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Smart AdServer seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

OpenX mentions (0)

We have not tracked any mentions of OpenX yet. Tracking of OpenX recommendations started around Mar 2021.

Smart AdServer mentions (2)

  • Update to 1.45.116 bypasses PiHole DNS
    Well, as of yesterday - prior to me hitting the 'upgrade' button - the site in question was showing no ads and calls to criteo.com, taboola.com and smartadserver.com were being ditched by PiHole. Once the upgrade completed those calls were working- ads were appearing from those domains - and no calls were appearing in the PiHole log. Source: over 1 year ago
  • Best Adserver for Prebid?
    I would highly endorse Google Ad Manager. In Yieldbird we use Google Ad Manager for prebid and we are quite content with the results. Also, Smart will an option. Smart: https://smartadserver.com/. Source: over 2 years ago

What are some alternatives?

When comparing OpenX and Smart AdServer, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

AerServ - AerServ offers monetization solution for mobile publishers.

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

Broadstreet Ads - Broadstreet is the premier ad management platform for news publishers, trade magazines, radio...