Software Alternatives, Accelerators & Startups

Shippo VS Marketo

Compare Shippo VS Marketo and see what are their differences

Shippo logo Shippo

Shipping, easy and affordable for everyone. A set of unified APIs and tools that instantly enables you to ship your goods internationally

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Shippo Landing page
    Landing page //
    2023-01-15
  • Marketo Landing page
    Landing page //
    2023-07-17

Shippo videos

[75] Buying Shipping Labels for Mercari on Shippo

More videos:

  • Review - Shipping from Home featuring Shippo
  • Review - 🔴Shippo shipping NIGHTMARE 🔴

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Shippo and Marketo)
eCommerce
100 100%
0% 0
Email Marketing
0 0%
100% 100
Shipping
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Shippo and Marketo

Shippo Reviews

15 Best Order Management Software for Inventory Management in 2022
Unlike many of the other options on this list, Shippo is a shipping solution, not an inventory management tool. But, if you already have inventory management software you love and need help with order management, Shippo could be for you.

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Shippo and Marketo, you can also consider the following products

ShipStation - Seamless eCommerce shipping fulfillment software. Wherever you sell, however you ship, ShipStation can help. Auto order import, batch label print, & more!

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Easyship - Easyship, the #1 global cloud-based shipping software, is a technology platform that helps eCommerce and crowdfunding merchants ship worldwide.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

FreightPOP - FreightPOP is a mobile and web application created to fill an underserved market of SMB shippers.

Pardot - Salesforce B2B marketing automation