Software Alternatives & Reviews

Brevo VS Google Marketing Platform

Compare Brevo VS Google Marketing Platform and see what are their differences

Brevo logo Brevo

Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Brevo Landing page
    Landing page //
    2023-10-19
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Brevo videos

Sendinblue Review - It's affordable, but is it any good?

More videos:

  • Review - SendinBlue Review - The Pros & Cons of the Newsletter Tool
  • Review - SendinBlue Review: Pros, Cons, and Alternatives

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Brevo and Google Marketing Platform)
Email Marketing
100 100%
0% 0
Surveys
0 0%
100% 100
Email Marketing Platforms
Form Builder
0 0%
100% 100

User comments

Share your experience with using Brevo and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Brevo and Google Marketing Platform

Brevo Reviews

11 Best Email Marketing Software for eCommerce in 2023
Formerly known as SendInBlue, Brevo has evolved from an email marketing platform to a versatile solution for eCommerce. With its expansion beyond email marketing, Brevo now encompasses SMS, chat, and more, offering a comprehensive range of communication options.
Source: www.getshow.io
10 Best Software for Creating Newsletters: Top Picks!
No doubt, Brevo has a user-friendly platform and prices that won't break the bank. Though some competitors have loads of automated and high tech features, Brevo’s simplicity makes it a solid choice if you're just looking to kickstart your newsletter without getting all bogged down in tech.
Source: publicate.it
5 Best Newsletter Tools & Software for Engaging Emails
Brevo's automation tools are a great resource for businesses needing to organize their email marketing. These capabilities allow for the creation of automated workflows, effectively guiding users through the campaign management process, saving time and energy along the way.
Source: publicate.it
Cheap Email Marketing Services: 6 Great Budget Tools Compared
As one of the cheapest email marketing software options, Sendinblue’s key selling point is its scalability. If you’re looking to try out an email campaign or two without investing a ton of resources, you can start out on the free plan and work your way up as needed. Plus, the fact that you can service an unlimited number of subscribers is awesome.
Source: themeisle.com
11 Sendgrid Alternatives For Your Business Email
Sendinblue offers chat, social media marketing, and SMS marketing services. It has a strong CRM tool, using which organizations can track the details of their customers. Besides, enterprises can automate their marketing messages, targeting specific audiences.

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Brevo should be more popular than Google Marketing Platform. It has been mentiond 14 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Brevo mentions (14)

  • CLEAN Hosting for an SMTP server?
    If you want more smooth delivery process you can also use SMTP relay services like AWS SES, sendinblue.com, smtp2go.com. Source: 10 months ago
  • [Showoff Saturday] I created cybernated -- the unified crypto newsletter for all the latest happenings around the crypto space (this includes all the different outlets)
    This is essentially a watered down version of the "MVC" architecture. I use http lib of node for server and requests, cheerio for webscraping and Sendinblue for sending the emails and mongodb (atlas) for storing all of the data. I am a beginner in backend tech, so I am tryna learn, open to any input. Source: about 1 year ago
  • free VPS SMTP relay?
    I got it working with sendinblue.com it allows up to 300 per day and is not hassle at all to setup! :). Source: over 1 year ago
  • Anyone Expeirence with SMTP Problems (bounces etc.)?
    In the mean time, I got integration working with sendinblue.com, which was fairly easy. Source: over 1 year ago
  • Best Email practices, tips and tricks
    Always use a specific service for newsletters and transactional emails, such as Mailchimp or Sendinblue. - Source: dev.to / over 1 year ago
View more

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: about 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Brevo and Google Marketing Platform, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

Google Forms - Simple web forms from Google.

MailerLite - Affordable Email Marketing Software. Get all features (Segmentation, Automation, A/B testing) for up to 1,000 subscribers & send unlimited emails for free!

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.