Software Alternatives, Accelerators & Startups

SEMRush VS Plausible.io

Compare SEMRush VS Plausible.io and see what are their differences

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.

Plausible.io logo Plausible.io

Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺
  • SEMRush Landing page
    Landing page //
    2023-09-28
  • Plausible.io Landing page
    Landing page //
    2020-07-07

Plausible Analytics is not designed to be a clone of Google Analytics. It is meant as a simple-to-use replacement and a privacy-friendly alternative that can help many site owners.

  • It's quick, simple to use and understand with all the metrics displayed on one page. Doesn't track hundreds of metrics like Google Analytics does

  • Lightweight script of less than 1 KB so sites load fast. The script is 45 times smaller script than the Google Analytics one

  • Doesn't use cookies so there's no need to worry about cookie banners

  • Doesn't track personal data so it's compliant with GDPR out of the box and you don't need to worry about asking for data consent

  • It's open source with the code available on GitHub so you can even self host exactly the same product free as in beer

  • Unlike Google Analytics, the cloud product is not free as in beer because the business model is subscriptions rather than selling the data of your visitors. Plausible Analytics is bootstrapped without any external funding so the subscription fees help cover the costs and time spent on development.

Plausible.io

$ Details
paid Free Trial $9.0 / Monthly (10,000 pageviews)
Platforms
Web Browser Google Chrome Firefox Safari Wordpress
Release Date
2019 April

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Plausible.io videos

Cardano Blackboard Series #5: What is plausible deniability?

More videos:

  • Review - How Plausible is the Balkanized America from Crimson Skies? (A Map Analysis)
  • Review - Movie Review - How Plausible is The Martian?

Category Popularity

0-100% (relative to SEMRush and Plausible.io)
SEO
100 100%
0% 0
Analytics
0 0%
100% 100
SEO Tools
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

Share your experience with using SEMRush and Plausible.io. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare SEMRush and Plausible.io

SEMRush Reviews

  1. Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Plausible.io Reviews

  1. Happy Paying User :)

    I've been using plausible since Sep 2019 and never had any doubts about it. It provides me with everything I need related to visitor stats while keeping privacy in first place.

    It doesn't slow down my website loading speed (it's amazing, it's less than 1KB in size!), is not blocked by adblockers since it's not really a tracker tracker, and owners are super cool and they actually respond to every inquiry you could possibly have.

    If you're looking for de-googling your stuff, you can start with Plausible :)

    🏁 Competitors: Google Analytics, Matomo, Woopra
    👍 Pros:    Loading speed|Clean ui|Privacy concisous|Custom domain|Affordable prices|Easy integration|Super simple
  2. Plausibly simple analytics!

    I tried several analytics tools prior to Plausible, namely Google Analytics and later on Matomo. I found both to be fairly complicated for my usage which is a personal blog. Complicated in the way I had to install and use them. Plausible's simple to set up approach combined with a very clean and inviting user interface was a breath of fresh air. It's simple and clean enough that it actually makes me want to check and analyse my traffic which is a feeling I never thought I'd have having tried alternatives.

  3. Excellent alternative to google analytics

    It offers clear information about what I really need, without distractions, without advertising and does not slow my site.

    🏁 Competitors: Google Analytics

Top 5 open source alternatives to Google Analytics
Plausible is a newer kid on the open source analytics tools block. It’s lean, it’s fast, and only collects a small amount of information — that includes numbers of unique visitors and the top pages they visited, the number of page views, the bounce rate, and referrers. Plausible is simple and very focused.
Source: opensource.com
Privacy-oriented alternatives to Google Analytics
I learned about Plausible just recently, but they deserve to be on top of this list for me. Their platform is completely Open Source on GitHub under the MIT license. I personally also like that it’s written in Elixir.
Lightweight alternatives to Google Analytics
Plausible is another relatively new analytics tool that was launched in early 2019. Soon after launching, it switched to open source, with the code licensed under the permissive MIT license. The company's business model is to charge for the hosting, with pricing aimed at small businesses. In addition to making its source code available, Plausible is one of an increasing...
Source: lwn.net

Social recommendations and mentions

Based on our record, Plausible.io seems to be a lot more popular than SEMRush. While we know about 188 links to Plausible.io, we've tracked only 18 mentions of SEMRush. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 4 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: 11 months ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: 12 months ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 1 year ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
View more

Plausible.io mentions (188)

  • Any Google Analytics Alternatives?
    I think a single Google Analytics alternative is pretty hard to pick considering that GA can be used to very much varying extents. For simple and "detailed enough" insights, I enjoyed using Plausible (https://plausible.io/) in the past. For more in depth analytics that give you a detailed view into your own product, PostHog.com seems to be by far the best and most popular option out there. - Source: Hacker News / 19 days ago
  • We need to Speak about Google Code Quality
    I could do the same exercise with Google Analytics and Google Tag Manager, but luckily I don't need to, since Plausible already did. A piece of advice, rip out Google Analytics and use Plausible instead. It first of all doesn't destroy your website, and secondly it doesn't violate the GDPR - So you can embed it on your site without having to warn your visitors about that they're being spied on by Google. - Source: dev.to / 27 days ago
  • Show HN: Open-Source Ad-Free File Upload Service
    Also, currently we are using https://plausible.io/ for analytics. No other bugs. - Source: Hacker News / 29 days ago
  • Plausible as an alternative to Google Analytics
    I just swapped out Google Analytics with Plausible for AINIRO.IO. It’s only been a week, but so far I am super jazzed about it. First of all, Plausible doesn’t use cookies, so I can completely drop all cookie disclaimers and popups I had because of GDPR. Second of all, the site scores significantly better on load time. This results in a 10x better user experience for my website visitors, while making sure the... - Source: dev.to / about 1 month ago
  • Simple no bs persistent notepad
    No clue what you mean, browser cache might even clear itself without you doing anything manually. This thing makes no sense. Nowhere ever did it say Tech Demo anywhere, not in the HN headline, not on the page itself. No, thanks. And even as a tech demo, there is nothing impressive going in. It is stores shit to local storage, I guess. Lol, I just looked this up, and it was in Firefox on 2009 already? WHAT?... - Source: Hacker News / 2 months ago
View more

What are some alternatives?

When comparing SEMRush and Plausible.io, you can also consider the following products

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Matomo - Matomo is an open-source web analytics platform

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

Fathom Analytics - Simple, trustworthy website analytics (finally)