Software Alternatives, Accelerators & Startups

Segment VS Pendo

Compare Segment VS Pendo and see what are their differences

Segment logo Segment

We make customer data simple.

Pendo logo Pendo

Pendo helps product teams understand and guide users to create product experiences that customers love.
  • Segment Landing page
    Landing page //
    2023-10-08
  • Pendo Landing page
    Landing page //
    2023-10-02

Segment

Release Date
2011 January
Startup details
Country
United States
State
California
Founder(s)
Calvin French-Owen
Employees
500 - 999

Pendo

Website
pendo.io
Pricing URL
-
Release Date
2013 January
Startup details
Country
United States
City
Raleigh
Founder(s)
Eric Boduch
Employees
500 - 999

Segment videos

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

Pendo videos

Pendo Bootcamp

More videos:

  • Review - Pendo Pad Review
  • Review - Creating a Walkthrough in Pendo

Category Popularity

0-100% (relative to Segment and Pendo)
Analytics
64 64%
36% 36
Data Integration
100 100%
0% 0
Web Analytics
52 52%
48% 48
User Analytics
0 0%
100% 100

User comments

Share your experience with using Segment and Pendo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Segment and Pendo

Segment Reviews

Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

Pendo Reviews

15 best user onboarding software you need to try in 2023
Pendo.io is designed to reduce the time taken to onboard new users, and 82% of customers have seen a minimum of 10% reduction in time and effort since implementing it. Guided tours can be built with sophisticated segmentation allowing you to drive users quickly to features they’ll love.
The 7 Best WalkMe Alternatives in 2023
Pendo is a comprehensive product experience solution that offers in-app guidance, robust user analytics, and personalized onboarding. With its focus on user insights and feedback collection,
Source: helpjuice.com
Find the Best Mixpanel Alternatives for Your Product Team
If you’re looking for the ability to really dig into customer data and compare different groups of users, Pendo falls short. For example, while you can view retention graphs and conversion funnels, you can’t segment those graphs by individual behaviors, which makes it difficult to see if drop-off at a certain point in the funnel correlates with other behavior, or to compare...
Source: heap.io
We’ve Tried 5 WalkMe Alternatives (Here’s Our Feedback)
Whatfix doesn’t support A/B testing like Userpilot, but you can track your analytics. The only advantage of Pendo over Whatfix, is that in Whatfix you need to integrate your Google Analytics account if you want to track data, while Pendo doesn’t requires that.
Source: userpilot.com

Social recommendations and mentions

Based on our record, Segment seems to be a lot more popular than Pendo. While we know about 40 links to Segment, we've tracked only 1 mention of Pendo. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Segment mentions (40)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Segment.com — Hub to translate and route events to other third-party services. 100,000 events/month free. - Source: dev.to / 4 months ago
  • We made a tool to detect big signups to your SaaS app. Want to be a beta tester?
    Our app – Upollo – connects with your app event data (like Segment) and payment data (like Stripe) to analyze your users and instantly figure out if someone is an important player in your industry. We also help you convert more users, reduce churn, and expand single seats to teams within a company. We're SOC 2 certified and we take data security very seriously. Source: 6 months ago
  • Ledger Live has massive user tracking embedded in it. Here's a fork with all 3rd party trackers removed. See link in comments for context
    Api.segment.io is an API for Twilio for data collection. Source: 7 months ago
  • Best Workflow Automation Software to Streamline Your Development Process
    Twilio Segment caters more to marketing and analytics use cases, offering a customer data platform (CDP) to manage customer data across various channels. Twilio Segment provides comprehensive customer data management by taking complex data from your applications, transforming it into a unified source, and subsequently linking it to various platforms. While its primary focus is on marketing, it can be integrated... - Source: dev.to / 10 months ago
  • What is the most overpriced marketing tech on the market?
    I am working with our marketing team to implement segment.com into the rest of our technology stack. However I personally think that segment is EXTREMELY overpriced (at least for what we use it for). Source: about 1 year ago
View more

Pendo mentions (1)

  • Recommendations for best product analytics tools?
    Just to clarify - are you looking for something that will gather platform usage data for later analysis, or you have a dataset and want to know how to analyze it? If it's the former - give Pendo a look. My company doesn't use it (because we're 100% on-prem software, so in-product telemetry isn't a thing for us) but I know of companies who are using and loving Pendo for gathering metrics. It's supposed to be the... Source: about 1 year ago

What are some alternatives?

When comparing Segment and Pendo, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

Egnyte - Enterprise File Sharing