Rockee.io
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Rockee is a content feedback platform. It helps you understand what your audience thinks of your content. Which means you don’t have to guess anymore from analytics data. Create and install a Rockee widget in minutes and get results straight away!
It’s like the Trustpilot of content marketing. And it’s all about championing great content –helping you smash content marketing KPIsand show a return on content investment (ROCI) in the process.
Using Rockee, marketing teams can stop guessing how their content performs from analytics data alone.
Rockee enables you to increase content engagement, conversion and trust by asking the people who really matter – your audience.
PageShare is a visual commenting platform that allows you to collaborate with your team on live websites. Instead of relying on screenshots, you can open the website or web app on PageShare and leave pinned comments directly on it. This feature facilitates an effective and efficient communication channel between team members, enabling faster issue resolution.
The platform's visual inspection tool is another valuable feature that helps track and resolve bugs and errors. It records the user session, which enables you to identify the steps that lead to the issue and fix it more quickly and easily.
Additionally, PageShare's collaborative nature allows you to invite team members and external guests to join your project and streamline communication. This functionality further enhances your team's productivity and enables you to monitor and track project progress in one centralized location.
Rockee.io PageShareRockee.io's answer
iManage, Thomas International, Spectralink, Funding Hero, Nokia, Unlimited Group
Rockee.io's answer
Not content with content marketing
It all started with a rant about content marketing – the industry we worked in. Or a series of rants. And they all went something like this.
Content marketing is a bloated $50 billion industry that’s eating itself. More, and less-skilled, creators serve up more, and less-nutritious, content – like the eBook factories churning out 1500-word google searches dressed up as ‘thought leadership’.
Doug Kessler called it back in 2013 in Crap: the single biggest threat to content marketing. Now, the shite massively outweighs the good stuff and people have put up their defences to keep the crap out.
We moved from rant to depressing introspection.
We don’t know our audience well enough.
We all use different metrics to track what ‘good’ looks like.
We use multiple platforms to figure it out.
We try to understand content with tools designed to do other things.
We hypothesise over numbers.
We trust the ‘gut’ more than the data
We take ages doing it.
We don’t know the why behind success or failure.
Going too far
Rant. Depressing introspection. Then there was a metaphor about euthanising content marketing that went a little too far. So, you won’t see that. Finally, there was something positive – a plan to sit content marketing on one of those massive Acme-style sticks of dynamite and blow the crap out of it.
Just one question. A big question. How do we do it?
Rockee is our answer to that question.
Rockee was born
So, there was a piece missing in the content-performance jigsaw – there was no real way for the people reading content to tell the people making content what they thought of it. So, we built (are building) Rockee. It’s the first B2B audience-feedback platform. It tells you what people think of your content. No more guessing through analytics. No waiting for SEO uplift. No spurious social or media metrics. With Rockee, you can learn what works best 10x quicker than before and, better yet, use that insight to make awesome content.
Rockee.io's answer
Content marketers - who care about if their work resonates with readers SEO teams - who want to improve engagement times through social proof and increase rankings in Google Marketing leaders - who are interested in what their audience enjoy the most, and how it can fuel planning efforts Agencies - who want to show clients how good their content is - besides 'clicks'
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Ruttl - ruttl is the fastest website feedback tool to add comments & make edits on live websites & web apps, so that you can give precise change values to your developers. You can also collect feedback from your clients without login or sign-up!