Raileo is an ecosystem which provides you the tools to manage your website health. Raileo provides uptime monitoring, performance and SEO monitoring using Google Lighthouse and webpage size monitoring. All the features are included in the FREE plan and the free plan is unlimited.
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Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.
I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.
3 Minute Optimizer - Easy A/B split testing and conversion tracking software.
VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.
Freshworks - Delight your customers, from wherever you are
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
WebGazer - Monitor your website's availability with WebGazer, review its performance and get instant notifications when your website goes down. No installation required and free plan available.
AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.