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PubMatic VS AdThrive

Compare PubMatic VS AdThrive and see what are their differences

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Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

PubMatic logo PubMatic

PubMatic is the marketing automation software that powers the advertising strategy for premium publishers.

AdThrive logo AdThrive

AdThrive is an ad optimization solution just for bloggers.
  • PubMatic Landing page
    Landing page //
    2023-10-08
  • AdThrive Landing page
    Landing page //
    2023-07-25

PubMatic videos

+ Add

PubMatic IPO a Buy? (PubMatic IPO 2020) | RSI Ep. 244

More videos:

  • Review - Pubmatic IPO Stock PUBM Review
  • Review - PubMatic | Interview with its Co-Founder and CEO - Rajeev Goel

AdThrive videos

+ Add

How To Get Aproved by ADTHRIVE (Do This Before You Apply)

Category Popularity

0-100% (relative to PubMatic and AdThrive)

PubMatic

AdThrive

Ad Networks
40 40%
Ad Networks
60% 60
Advertising
37 37%
Advertising
63% 63
Ad Servers
100 100%
Ad Servers
0% 0
Online Services
0 0%
Online Services
100% 100

User comments

Share your experience with using PubMatic and AdThrive. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare PubMatic and AdThrive

PubMatic Reviews

We have no reviews of PubMatic yet.
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AdThrive Reviews

The Top 5 Display Advertising Networks: Monetize Your Blog The RIGHT Way
Adthrive is overseen by Google. As they are a certified partner publisher, you’ll get access to premium technologies and campaigns unavailable anywhere else. You’ll also get access to Google’s resources, training and expertise. They also make sure your ads are up to date on Google’s policies.
Source: www.rankxl.com
Mediavine Review: How I Switched From Google Adsense and Increased Earnings by 80%
Finally, I wanted to briefly mention AdThrive network. AdThrive works very similar to Mediavine. However, you need to have at least 100,000 pageviews as a minimum traffic requirement in order to qualify for AdThrive.
Source: www.nichepursuits.com

Social recommendations and mentions

AdThrive might be a bit more popular than PubMatic. We know about 1 link to it since March 2021 and only 1 link to PubMatic. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PubMatic mentions (1)

  • Found PubMatic CIDR range not in DNS
    This lead me to a CIDR owned by PubMatic Inc (pubmatic.com is blocked by the Adaway list):. Source: almost 2 years ago

AdThrive mentions (1)

  • "Like all blowups on Reddit, this one will pass as well." -Spez
    Here's an example. The site is called "ReptileJam" and it contains a disorganized assortment of information about reptiles, probably either AI generated or written by some underpaid workers in India or something just copying and pasting info from other sites. The "About" page at the bottom is completely generic and doesn't provide any actual info about who runs the site. The bottom of the page says they are a... Source: 11 months ago

What are some alternatives?

When comparing PubMatic and AdThrive, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Ezoic - Improve & test ads, layouts, & content using artificial intelligence to increase website ad revenue & UX metrics. Google Adsense & Google Publishing Partner

OpenX - Ad technology platform available as a hosted service or as an open source download.

Mediavine - Mediavine offers full service ad management including display ad optimization, video monetization and sponsored influencer marketing. We're here to help content creators build sustainable businesses.

AerServ - AerServ offers monetization solution for mobile publishers.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

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