Software Alternatives, Accelerators & Startups

Postman VS Google Marketing Platform

Compare Postman VS Google Marketing Platform and see what are their differences

Postman logo Postman

The Collaboration Platform for API Development

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Postman Landing page
    Landing page //
    2021-07-23
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Postman videos

POST/CON 2018 workshop in review: Running Postman Collections

More videos:

  • Review - POST/CON 2018 workshop in review: Postman Collections
  • Tutorial - How to Share Postman Collections

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Postman and Google Marketing Platform)
API Tools
100 100%
0% 0
Surveys
0 0%
100% 100
APIs
100 100%
0% 0
Forms And Surveys
0 0%
100% 100

User comments

Share your experience with using Postman and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Postman and Google Marketing Platform

Postman Reviews

Beeceptor vs Postman
You cannot download request log. Although, you can use Postman APIs to query and retrieve.
Source: beeceptor.com
Top 15 MuleSoft Competitors and Alternatives
Postman is an API platform with the world’s largest public API hub that helps developers design, build, test, and iterate APIs. In 2022, Postman served over 20 million developers and 500,000 organizations.
Top 10 HTTP Client and Web Debugging Proxy Tools (2023)
Are you a developer thrilled with APIs? Then Postman HTTP client and web debugging proxy tool is for you. Now why is this even a choice to use? Postman is ultimately one of the platforms that do anything APIs. It builds, organizes APIs, tests, monitors, documents, and most of all debugs web applications.
12 HTTP Client and Web Debugging Proxy Tools
Postman is unarguably one of the more popular HTTP clients used for debugging web applications. It allows for faster and easier API development.
Source: geekflare.com
Best API Monitoring and Observability Tools in 2023
Postman free plan: Provides a maximum of 1000 calls to Postman API, Mock server calls, and monitoring API calls. Pricing starts at $12/month for the paid plan.
Source: apitoolkit.io

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Postman seems to be a lot more popular than Google Marketing Platform. While we know about 27 links to Postman, we've tracked only 2 mentions of Google Marketing Platform. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Postman mentions (27)

  • How to use ApyHub to Build a Serverless Function in NodeJs?
    Once deployed, thoroughly test your serverless function to confirm it behaves as expected. Invoke the function manually from the cloud platform’s console or use tools like Postman, Apidog, or Fusion ( Fusion is ApyHub’s own API Client ) to test HTTP-triggered functions. Ensure the function executes correctly and handles errors gracefully. - Source: dev.to / 3 months ago
  • Mastering Microservices: A Hands-On Tutorial with Node.js, RabbitMQ, Nginx, and Docker
    To test the API endpoints, you can use Postman. Download and install Postman from Postman's official website. - Source: dev.to / 4 months ago
  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Postman — Simplify workflows and create better APIs – faster – with Postman, a collaboration platform for API development. Use the Postman App for free forever. Postman cloud features are also free forever with certain limits. - Source: dev.to / 4 months ago
  • How I Built A Santa Chatbot To Mess With My Brother
    The API tests were dirt simple. I use the SAM CLI to build and deploy my cloud resources to AWS. So when I was building the API, I would deploy to my account using the CLI in VS Code, then immediately run a collection in Postman using their VS Code extension. I never had to leave my IDE and could run a full end-to-end workflow within seconds of my deployment being complete. All I had to do was switch tabs to my... - Source: dev.to / 6 months ago
  • Are you kidding me?
    I had the network guys opening up for getpostman.com and postman.com because it said so when trying to log in to Postman. And just when I click login it jumps to postman.co just forgetting the m. Are you kidding me? Who came up with this? You probably cost me this days work. Source: 7 months ago
View more

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: over 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Postman and Google Marketing Platform, you can also consider the following products

Boomi - The #1 Integration Cloud - Build Integrations anytime, anywhere with no coding required using Dell Boomi's industry leading iPaaS platform.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Insomnia REST - The most intuitive cross-platform REST API Client 😴

Google Forms - Simple web forms from Google.

MuleSoft Anypoint Platform - Anypoint Platform is a unified, highly productive, hybrid integration platform that creates an application network of apps, data and devices with API-led connectivity.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.