Software Alternatives, Accelerators & Startups

Pilot VS Marketo

Compare Pilot VS Marketo and see what are their differences

Pilot logo Pilot

Focus on your business, knowing that our expert bookkeepers, aided by software superpowers, are taking care of your books.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Pilot Landing page
    Landing page //
    2023-08-28
  • Marketo Landing page
    Landing page //
    2023-07-17

Pilot videos

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Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Pilot and Marketo)
Accounting
100 100%
0% 0
Email Marketing
0 0%
100% 100
Bookkeeping
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pilot and Marketo

Pilot Reviews

We have no reviews of Pilot yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, Pilot seems to be more popular. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pilot mentions (8)

  • Ask HN: Who is hiring? (April 2024)
    * Senior Software Engineer, Infrastructure ( All of our teams have unique charters to collectively build the software, services and systems that enable Pilot to deliver a high-quality experience, profitably, at scale. From the Banking Universe — teams that ingest, normalize, transform, and categorize customer financial data to the Business Universe — teams that ingest our customer revenue and expense information... - Source: Hacker News / about 2 months ago
  • Ask HN: Who is hiring? (December 2023)
    Pilot (https://pilot.com/) | Full-time | Onsite (SF) | Sr Software Engineer (Backend or Full-Stack) Pilot is a Series-C funded, 7-year-old successful startup that partners with other companies to run their financial back office. We let small businesses focus on what they do best -- running their business -- and offload to us the financial back office. We build software that makes this possible: software that... - Source: Hacker News / 6 months ago
  • Curious about fractional hiring. Have you done it? Why/why not?
    Curious to get this groups thoughts on fractional hiring. I’ve seen companies like Shiny or Pilot pilot that offer fractional c-suite folks, and I’m curious if anyone here has considered using any of these services - or what stopped you from pursuing a fractional hire? Source: about 1 year ago
  • Do you believe billionaires are inherently bad, why or why not?
    They should use it to create even more net positives for society (Like the founders of Pilot did, see here). Most of them at the moment find that helping other 'potential future billionaires' is a pretty good way of doing this (This is what a VC fund is generally, or Angel investors, very different dynamics to zero-sum investors). But I don't think you'll find any that just sit there with it. Besides - the whole... Source: over 1 year ago
  • Apple MacBook Pro 14" 2021 MDM Lock
    The company on which this laptop is locked is Pilot.com. Source: over 1 year ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Pilot and Marketo, you can also consider the following products

Bench - Bench is the online bookkeeping service.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Leap the Pond - AcctTwo is focused on delivering the future of finance and accounting to our customers.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Square Payroll - Pay your team from anywhere

Pardot - Salesforce B2B marketing automation