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Personify XP VS Marketo

Compare Personify XP VS Marketo and see what are their differences

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Personify XP logo Personify XP

Your customers have a mission. Personify their shopping experience now. Drive revenue across your digital experiences through personalisation. Personify XP Experience Platform (PXP) provides retailers with invaluable insight into your customers.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Personify XP Landing page
    Landing page //
    2022-08-10
  • Marketo Landing page
    Landing page //
    2023-07-17

Personify XP videos

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Marketo videos

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HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Personify XP and Marketo)

Personify XP

Marketo

Marketing Platform
100 100%
Marketing Platform
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Sales Automation
100 100%
Sales Automation
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Personify XP and Marketo

Personify XP Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

What are some alternatives?

When comparing Personify XP and Marketo, you can also consider the following products

Clearbit - Clearbit provides Business Intelligence APIs

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

SharpSpring - Simple Marketing Automation for Agencies and SMBs

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Lead Forensics - B2B website analytics and lead generation.

Pardot - Salesforce B2B marketing automation

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