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Pathmatics VS Marketo

Compare Pathmatics VS Marketo and see what are their differences

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Pathmatics logo Pathmatics

Pathmatics provides actionable display and mobile intelligence to many brands, agencies, publishers, and advertisers.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Pathmatics Landing page
    Landing page //
    2023-06-21
  • Marketo Landing page
    Landing page //
    2023-07-17

Pathmatics videos

+ Add

2020 and Pathmatics : A Year In Review

More videos:

  • Review - Pathmatics & Mintel - Who Doesn't Like Pizza?
  • Review - Pathmatics Ad of the Week, Episode #1 - TD Bank Group

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Pathmatics and Marketo)

Pathmatics

Marketo

SEO
100 100%
SEO
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
SEO Tools
100 100%
SEO Tools
0% 0
Marketing Automation
10 10%
Marketing Automation
90% 90

User comments

Share your experience with using Pathmatics and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pathmatics and Marketo

Pathmatics Reviews

We have no reviews of Pathmatics yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

What are some alternatives?

When comparing Pathmatics and Marketo, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

HubSpot Marketing Hub - HubSpot is a cloud-based inbound marketing software that allows businesses to transform the way that they market online.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Pardot - Salesforce B2B marketing automation

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