Software Alternatives, Accelerators & Startups

Optimizely VS Usabilla

Compare Optimizely VS Usabilla and see what are their differences

Optimizely logo Optimizely

A/B testing you'll actually use.

Usabilla logo Usabilla

Collect user feedback and improve your websites, apps and emails with Usabilla's Voice of Customer Solutions.
  • Optimizely Landing page
    Landing page //
    2023-10-04
  • Usabilla Landing page
    Landing page //
    2023-10-20

Optimizely videos

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Usabilla videos

Usabilla - HubSpot Customer Success Story

More videos:

  • Review - Usabilla - How does it work?
  • Review - How Usabilla Helped Human Scale User Feedback with 1M+ App Downloads

Category Popularity

0-100% (relative to Optimizely and Usabilla)
A/B Testing
100 100%
0% 0
Customer Feedback
0 0%
100% 100
Web Analytics
100 100%
0% 0
User Feedback
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Optimizely and Usabilla

Optimizely Reviews

  1. Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO

15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant

Usabilla Reviews

10 Must Have Tools for Conversion Optimization
Usabilla considers itself a new standard in user feedback, and it’s a rather useful platform for optimizing your conversions. To start, the system works to bring you visual feedback so you can make changes to your site and understand exactly what makes your users tick.

What are some alternatives?

When comparing Optimizely and Usabilla, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Delighted - The fastest and easiest way to gather actionable feedback from your customers

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

UserTesting.com - Usability testing has never been easier. Get videos of real people speaking their thoughts as they use websites, mobile apps, prototypes and more!

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Promoter.io - Promoter is designed to capture actionable and accurate customer feedback that reduces churn and drives growth