Software Alternatives, Accelerators & Startups

Omnisend VS Brightpearl

Compare Omnisend VS Brightpearl and see what are their differences

Omnisend logo Omnisend

Omnisend - Marketing Automation for Ecommerce provides the omnichannel approach for sales-driven marketers that have outgrown the generic email marketing platforms.

Brightpearl logo Brightpearl

Business management software from Brightpearl lets you manage the heart of your retail business, from ordering to shipping, all in one place. Learn more.
  • Omnisend Landing page
    Landing page //
    2021-09-06

Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletters created with the easy-to-use editor. Omnisend works with all ecommerce platforms including Shopify, WooCommerce, Bigcommerce, Magento and others.

  • Brightpearl Landing page
    Landing page //
    2023-04-06

Omnisend features and specs

  • Easy to Set-up and use: Yes
  • Free to use: Yes
  • Personalized Recommendations: Yes
  • Integrations: Designed to Integrate Seamlessly with Your Favorite Tools
  • Segmentation: Yes
  • Omnichannel: Yes, Email, SMS, Push notifications and other channels
  • Analytics and Reporting: Yes
  • Email Templates: Yes
  • Automated workflow: Yes
  • Automations: Yes
  • Popups & Forms: Yes
  • Landing Pages: Yes

Brightpearl features and specs

No features have been listed yet.

Omnisend videos

OMNISEND EMAIL MARKETING - Honest Shopify App Review by EcomExperts.io

More videos:

  • Demo - Omnisend Email Marketing and Marketing Automation for Ecommerce: Demo and Review
  • Review - Omnisend Review 2020: Good email service for shopify sites
  • Review - Omnisend Review ❇️ eCommerce Email Marketing & Automation Platform 🔥
  • Review - Klaviyo vs. Omnisend - Email Marketing For Ecommerce
  • Review - Omnisend Honest Review ❇️ eCommerce Email Marketing & Automation Platform 🔥

Brightpearl videos

Automating Your eCommerce | Brightpearl

More videos:

  • Review - Brightpearl accounting : sales and customers
  • Review - Brightpearl Product: Reporting

Category Popularity

0-100% (relative to Omnisend and Brightpearl)
Email Marketing
100 100%
0% 0
ERP
0 0%
100% 100
Email Marketing Platforms
eCommerce
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Omnisend and Brightpearl

Omnisend Reviews

11 Best Email Marketing Software for eCommerce in 2023
Omnisend, one of the best email marketing software for eCommerce, excels in getting its branding right. This platform's email automation extends beyond just emails, as it seamlessly targets multiple channels, including SMS and automation. For eCommerce businesses seeking to streamline and automate their outreach across various platforms, Omnisend proves to be a delightful...
Source: www.getshow.io
Best 12 Klaviyo Alternatives for Shopify
Omnisend is an automation marketing tool that is perfect for marketing brands. It is easy to use because you can control all your marketing channels from a central point.
Source: adoric.com
7 Best Campaign Monitor Alternatives for 2023
Exclusive features: Omnisend offers a range of exclusive features to increase conversions of your signup forms, pop-ups, and email content. Users can add Wheel of Fortune, scratch cards, interactive Gift Box, and other elements to gamify their campaigns.
11 Best Omnisend Alternatives and Competitors for 2022
Several Shopify store owners have remarked that Omnisend offers limited features as compared to Omnisend competitors. In addition, the lack of features has left people dissatisfied. Which forced people to look for Omnisend alternatives.
10 Best Email Marketing Software & Email Automation Tools of 2020
By focusing purely on eCommerce, Omnisend has built innovative email templates designed to reduce cart abandonment and drive repeat buyers. From ‘wheel of fortune’ offers to virtual scratch cards and birthday discounts, it’s evident that Omnisend’s built by a team intimately aware of what works in eCommerce.

Brightpearl Reviews

20 Best Retail Management Software Reviewed for 2024
Why I picked Brightpearl: I chose Brightpearl because it helps retailers manage various aspects of their business, such as inventory, orders, customer data and so on. Its inventory management feature helps businesses maintain accurate records of inventory and order data across all channels. It enables businesses to process and manage orders efficiently, including order...
9 Small Business Inventory Management Software
Brightpearl is an inventory system and retail management system built for retail businesses. It is created particularly for higher transaction volumes. You can optimize inventory management, order management, fulfillment, warehousing, purchasing, accounting, and more. It is the only inventory you need to automate and streamline your business.
15 Best Order Management Software for Inventory Management in 2022
Brightpearl also offers 24/7 support with a live rep, as well as online support should you run into problems.
The Best Retail Management Software of 2021
The software is specifically designed for retail business models. It’s an omnichannel that integrates with the retail tech ecosystem, records crucial sales data, and offers real-time insights to keep users in full control of the process. Brightpearl is made for merchants and regularly updated to add new features that make it more retail-focused.
Source: digital.com
6 Best Retail Management Software 2020
It’s not just ecommerce services that Brightpearl integrates with. At the time of this writing, there are 53 services on Brightpearl’s integration list. They run the gamut including online sales, accounting, payment processing, POS, marketing, and reporting. Big names on the list include Walmart, QuickBooks, Xero, ShipStation, DHL, UPS, FedEx, PayPal, Mailchimp, Stripe, and...

Social recommendations and mentions

Based on our record, Omnisend seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Omnisend mentions (4)

  • How to set up newsletter with a coupon code in the successful sign-up message
    Yep omnisend allows you to generate discounts codes that auto link to shopify in your emails. Source: almost 3 years ago
  • Top priorities to increase exposure and sales
    What email service provider are you using? I use Omnisend for my online store, and would recommend them ( just about to launch my second store at the end of this week) Share your site link and I can take a look for you and maybe offer you some suggestions. Source: almost 3 years ago
  • Any recommended shopify apps?
    And Omnisend for all things ecom marketing (one of the best omnichannel marketing platforms built for ecom!). Source: almost 3 years ago
  • Is email marketing actually worth it
    I have two online stores and I have segmented and automated all of my flows. I use omnisend for my stores who are you using? Source: almost 3 years ago

Brightpearl mentions (0)

We have not tracked any mentions of Brightpearl yet. Tracking of Brightpearl recommendations started around Mar 2021.

What are some alternatives?

When comparing Omnisend and Brightpearl, you can also consider the following products

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Oracle NetSuite - NetSuite is the leading integrated cloud business software suite, including business accounting, ERP, CRM and ecommerce software.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

TradeGecko - TradeGecko (now QuickBooks Commerce) is inventory management software for ecommerce and wholesalers - simplify your inventory & order operations with powerful inventory management, multichannel selling, inventory reports and more!

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.

UniCommerce - Web-based multi channel order fulfillment software.