Software Alternatives & Reviews

Mixpanel VS AppsFlyer

Compare Mixpanel VS AppsFlyer and see what are their differences

Mixpanel logo Mixpanel

Mixpanel is the most advanced analytics platform in the world for mobile & web.

AppsFlyer logo AppsFlyer

Leading data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow their mobile business.
  • Mixpanel Landing page
    Landing page //
    2023-07-13

  mixpanel.comSoftware by Mixpanel

  • AppsFlyer Landing page
    Landing page //
    2023-06-19

Mixpanel videos

Mixpanel vs. Google Analytics - What are the differences?

More videos:

  • Review - Mixpanel Overview Video
  • Review - Amplitude vs Mixpanel? Pros and Cons of Each

AppsFlyer videos

Appsflyer in 2020: What's New and What You Should Know

More videos:

  • Review - AppsFlyer @ MAU 2019: People-Based Attribution – Connecting The Dots Between Customer Touchpoints
  • Review - App Promotions and Reputation Management in APAC w/ AppsFlyer, Branch and CleverTap

Category Popularity

0-100% (relative to Mixpanel and AppsFlyer)
Analytics
96 96%
4% 4
Fraud Prevention
0 0%
100% 100
Web Analytics
96 96%
4% 4
Mobile Analytics
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Mixpanel and AppsFlyer

Mixpanel Reviews

  1. Mixpanel helps track user behavior and measure success for your application

    I recommend Mixpanel to anyone who needs to do tracking of user behavior in web applications in order to measure against goals.

    🏁 Competitors: VWO, Optimizely, Convertize.io, Picreel
    👍 Pros:    Easy to use|Powerful analytics|Tracks every user actions
    👎 Cons:    Dashboard is complex|Pricing is too high|Hard to implement own data

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Source: medium.com
8 Live Website Traffic Tracking Tools to Use in 2023
Mixpanel tracks the users’ journey. As a result, you can see how users who find you like you from social media, organically, and through paid ads. In addition to that, Mixpanel bifurcates these users’ behavior. Google Analytics can only provide information about your website.
Source: geekflare.com
Oribi Alternatives. If you’re looking for a tool like… | by Trapica Content Team | Trapica | Medium
As the Google link will tell you when searching the browser, Mixpanel offers ‘product analytics for mobile, web, and more’. As a self-serve product analytics tool, Mixpanel is a great way to learn about your audience, engagement, conversions, and more. If you want to both encourage people to choose your products and stick with the brand, the insights available through this...
Source: medium.com
Free SEO Tools To Improve Your Rankings
MixPanel (Free Plan) - An analytics tool to get info about your website visitors. Free plan offers up to 100K monthly tracked users, and access to unlimited data history & seats.

AppsFlyer Reviews

We have no reviews of AppsFlyer yet.
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Social recommendations and mentions

Based on our record, Mixpanel seems to be a lot more popular than AppsFlyer. While we know about 22 links to Mixpanel, we've tracked only 1 mention of AppsFlyer. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Mixpanel mentions (22)

View more

AppsFlyer mentions (1)

  • E-trade app tracking
    The latest versions of the e-trade iOS apps now call-home to launches.appsflyer.com upon launch. This type of thing is usually not a problem for me because I block unwanted DNS requests. However, the e-trade app won't load the accounts page if it cannot reach appsflyer.com. Source: about 3 years ago

What are some alternatives?

When comparing Mixpanel and AppsFlyer, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Riskified - eCommerce fraud prevention solution and chargeback protection guarantee for online merchants. Find out how we can help your company boost revenue from online sales using our machine-learning powered eCommerce fraud protection software.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Signifyd - Signifyd is a SaaS-based, enterprise-grade fraud technology solution for e-commerce stores.

Matomo - Matomo is an open-source web analytics platform

adjust - adjust is a business intelligence platform for mobile app marketers, combining attribution for advertising sources with advanced analytics.