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Matomo VS DataGrail

Compare Matomo VS DataGrail and see what are their differences

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Matomo logo Matomo

Matomo is an open-source web analytics platform

DataGrail logo DataGrail

The Age of Privacy requires a new standard of transparency
  • Matomo Landing page
    Landing page //
    2023-10-23
  • DataGrail Landing page
    Landing page //
    2023-09-10

DataGrail is a purpose-built platform for legal and security teams to manage personal data for privacy regulations like the GDPR and California's Privacy Act. In today’s ever-changing data privacy environment, individuals expect visibility into how their data is used, processed, and sold.

In order to remain competitive, businesses invested in software, resulting in an explosion of systems managing and processing personal data. These systems, particularly in the sales, marketing, and adjacent spaces, were not built to be compliant. We solve this problem.

Matomo features and specs

  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages of Matomo

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.

DataGrail features and specs

  • Comprehensive Privacy Compliance
    DataGrail offers extensive privacy compliance features to help businesses adhere to regulations like GDPR, CCPA, and others, minimizing the risk of fines and enhancing customer trust.
  • Automated Data Discovery
    The platform automatically discovers and maps personal data across an organization, reducing the manual effort needed to locate and manage this data effectively.
  • Integration Capabilities
    DataGrail seamlessly integrates with various third-party applications and systems, ensuring that all data sources are covered and up-to-date with minimal disruption to the existing tech stack.
  • User-Friendly Interface
    The platform features an intuitive and easy-to-use interface, making it accessible for users with varying levels of technical expertise.
  • Efficient Data Subject Requests Management
    It simplifies the process of managing data subject requests (DSRs) by automating workflows, tracking requests, and ensuring timely responses.

Possible disadvantages of DataGrail

  • Cost
    For small and medium-sized businesses, the cost of DataGrail may be prohibitive, as the pricing structure is aligned more with larger enterprises.
  • Complex Implementation
    Integrating DataGrail into a large, complex system can require significant time and resources, possibly necessitating professional services for a smooth implementation.
  • Learning Curve
    While the interface is user-friendly, the extensive features and capabilities of DataGrail can present a learning curve for users who are not familiar with privacy compliance tools.
  • Limited Customization
    Some users may find the customization options lacking, which can be restrictive for businesses with unique privacy compliance needs or processes.
  • Dependence on Third-Party Integrations
    The platform’s effectiveness is heavily reliant on its integrations with other systems; any limitations or issues with third-party services could impact DataGrail’s performance.

Analysis of Matomo

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

Analysis of DataGrail

Overall verdict

  • Yes, DataGrail is considered a reliable and effective platform for businesses looking to manage their data privacy requirements efficiently. It has received positive feedback for its user-friendly interface and the ability to integrate seamlessly with existing business tools.

Why this product is good

  • DataGrail is a privacy management platform that helps businesses comply with data privacy regulations such as GDPR and CCPA. It offers automated data discovery, streamlined privacy requests handling, and comprehensive integrations with various business systems to provide a unified privacy management solution.

Recommended for

  • Businesses seeking compliance with data privacy laws like GDPR and CCPA.
  • Companies looking to automate their privacy management workflows.
  • Organizations needing integration with their existing software stack for unified data governance.

Matomo videos

+ Add

Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - Matomo On-Premise installation overview

DataGrail videos

No DataGrail videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Matomo and DataGrail)

Matomo

DataGrail

Analytics
100 100%
Analytics
0% 0
Security & Privacy
0 0%
Security & Privacy
100% 100
Web Analytics
100 100%
Web Analytics
0% 0
Privacy
68 68%
Privacy
32% 32

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Matomo and DataGrail

Matomo Reviews

Top 5 Plausible Analytics Alternatives in 2024
With advanced web analytics Matomo Analytics also provides eCommerce analytics capabilities.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Matomo, one of the best Plausible analytics alternatives, an open-source analytics platform, prioritizes data ownership and customization. It allows users to host analytics on their servers, ensuring complete control over collected data.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: A healthcare website uses Matomo to securely track user interactions while maintaining strict compliance with health data privacy regulations.
Source: zeabur.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: rishikap372.medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com

DataGrail Reviews

We have no reviews of DataGrail yet.
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Social recommendations and mentions

Based on our record, Matomo seems to be a lot more popular than DataGrail. While we know about 86 links to Matomo, we've tracked only 1 mention of DataGrail. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Matomo mentions (86)

  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Another case involves a duo launching an eco-friendly e-commerce website. Using WordPress paired with WooCommerce, they built a fully featured site with a sustainable operational model. Enhanced analytics from Matomo brought data-driven insights and growth strategies to life. This project highlights the benefits of cost-effective, community-driven solutions in the competitive e-commerce landscape. - Source: dev.to / 27 days ago
  • 10 of the Best Web Analytics Tools for React Websites
    As an open-source cloud and on-premise tool, Matomo gives users complete control over their data, allowing them to host it on their servers and comply with privacy regulations such as GDPR. - Source: dev.to / 2 months ago
  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Analytical tools like Matomo provide critical insights into user behavior and site performance. - Source: dev.to / 3 months ago
  • Show HN: Vince – A self hosted alternative to Google Analytics
    Matomo is another one… https://matomo.org/. - Source: Hacker News / 6 months ago
  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / over 1 year ago
View more

DataGrail mentions (1)

  • [HIRING] Enterprise Customer Success Manager DataGrail (REMOTE)
    Visit company website for more information. Source: about 4 years ago

What are some alternatives?

When comparing Matomo and DataGrail, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

OneTrust - Privacy Management Software

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

LogicGate - The LogicGate platform empowers businesses to build agile enterprise process applications that deliver workflow automation and process efficiency

Fathom Analytics - Simple, trustworthy website analytics (finally)

CyberGRX - The CyberGRX Exchange and dynamic assessment data and analytics help Enterprises and Third Parties cost-effectively identify, prioritize and mitigate risk.

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