Software Alternatives, Accelerators & Startups

OneTrust VS Matomo

Compare OneTrust VS Matomo and see what are their differences

OneTrust logo OneTrust

Privacy Management Software

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • OneTrust Landing page
    Landing page //
    2022-07-16
  • Matomo Landing page
    Landing page //
    2023-10-23

OneTrust

$ Details
-
Release Date
2016 January
Startup details
Country
United States
State
Georgia
City
Atlanta
Founder(s)
Kabir Barday
Employees
1,000 - 1,999

OneTrust features and specs

  • Comprehensive Compliance Solutions
    OneTrust offers a wide range of tools for managing privacy, security, and data governance, effectively addressing various compliance requirements such as GDPR, CCPA, and more.
  • User-friendly Interface
    The platform is designed with an intuitive interface that can be easily navigated by users of all technical levels, reducing the learning curve.
  • Scalability
    OneTrust's solutions are scalable, catering to the needs of small businesses and large enterprises alike, making it suitable for companies as they grow.
  • Strong Customer Support
    The company is known for its robust customer support services, including extensive documentation, training programs, and responsive support teams.
  • Integration Capabilities
    OneTrust integrates seamlessly with various other tools and platforms, enhancing its utility by allowing smooth data flow and interoperability.

Possible disadvantages of OneTrust

  • Cost
    OneTrust can be expensive, especially for small businesses or startups. The cost structure may not be feasible for all organizations.
  • Complexity for Basic Users
    While comprehensive, the array of features might be overwhelming for users seeking basic compliance solutions, who may find the platform unnecessarily complex.
  • Performance Issues
    Some users have reported performance issues, such as slow loading times and occasional system lags, which can hinder productivity.
  • Customization Limitations
    Although flexible, there are some limitations in customization options, which can be a drawback for organizations with highly specific requirements.
  • Implementation Time
    Due to its comprehensive nature, implementing OneTrust fully can take a significant amount of time, which might delay the adoption process.

Matomo features and specs

  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages of Matomo

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.

Analysis of OneTrust

Overall verdict

  • OneTrust is generally regarded as a good choice for organizations seeking solutions in privacy management, data governance, and compliance. It has received positive reviews for its extensive range of features and ease of use.

Why this product is good

  • OneTrust is praised for its comprehensive suite of tools that help organizations adhere to global privacy regulations like GDPR and CCPA. Its user-friendly interface and flexibility make it accessible for a variety of users. Additionally, OneTrust is known for providing robust support and regular updates to keep up with evolving compliance requirements.

Recommended for

  • Organizations that need to comply with global privacy regulations
  • Businesses seeking efficient data governance solutions
  • Companies that require tools for privacy impact assessments and vendor risk management
  • Enterprises looking for a customizable and scalable platform to manage privacy, data protection, and third-party risk

Analysis of Matomo

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

OneTrust videos

European Data Protection Days 2017 - Interview with Kabir Barday (OneTrust)

More videos:

  • Review - Bridging the Privacy Office with IT - Onetrust, BigID & IAPP
  • Review - OneTrust Integration with IAB Europe’s GDPR Transparency and Consent Framework

Matomo videos

WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress

More videos:

  • Review - Matomo Analytics - Dashboards
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to OneTrust and Matomo)
Security & Privacy
100 100%
0% 0
Analytics
0 0%
100% 100
Governance, Risk And Compliance
Web Analytics
0 0%
100% 100

User comments

Share your experience with using OneTrust and Matomo. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare OneTrust and Matomo

OneTrust Reviews

We have no reviews of OneTrust yet.
Be the first one to post

Matomo Reviews

Top 5 Plausible Analytics Alternatives in 2024
With advanced web analytics Matomo Analytics also provides eCommerce analytics capabilities.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Matomo, one of the best Plausible analytics alternatives, an open-source analytics platform, prioritizes data ownership and customization. It allows users to host analytics on their servers, ensuring complete control over collected data.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: A healthcare website uses Matomo to securely track user interactions while maintaining strict compliance with health data privacy regulations.
Source: zeabur.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com

Social recommendations and mentions

Based on our record, Matomo seems to be more popular. It has been mentiond 86 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

OneTrust mentions (0)

We have not tracked any mentions of OneTrust yet. Tracking of OneTrust recommendations started around Mar 2021.

Matomo mentions (86)

  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Another case involves a duo launching an eco-friendly e-commerce website. Using WordPress paired with WooCommerce, they built a fully featured site with a sustainable operational model. Enhanced analytics from Matomo brought data-driven insights and growth strategies to life. This project highlights the benefits of cost-effective, community-driven solutions in the competitive e-commerce landscape. - Source: dev.to / 29 days ago
  • 10 of the Best Web Analytics Tools for React Websites
    As an open-source cloud and on-premise tool, Matomo gives users complete control over their data, allowing them to host it on their servers and comply with privacy regulations such as GDPR. - Source: dev.to / 2 months ago
  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Analytical tools like Matomo provide critical insights into user behavior and site performance. - Source: dev.to / 3 months ago
  • Show HN: Vince – A self hosted alternative to Google Analytics
    Matomo is another one… https://matomo.org/. - Source: Hacker News / 6 months ago
  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing OneTrust and Matomo, you can also consider the following products

LogicGate - The LogicGate platform empowers businesses to build agile enterprise process applications that deliver workflow automation and process efficiency

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

SAI360 - GRC Platforms

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

DataGrail - The Age of Privacy requires a new standard of transparency

Fathom Analytics - Simple, trustworthy website analytics (finally)