Software Alternatives, Accelerators & Startups

Marketo VS Pivotal Tracker

Compare Marketo VS Pivotal Tracker and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Pivotal Tracker logo Pivotal Tracker

Pivotal Tracker: The awesome, lightweight, agile project management tool for software teams. Get your 30-day Free Trial started today!
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Pivotal Tracker Landing page
    Landing page //
    2023-04-07

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Pivotal Tracker videos

Introduction to the Concepts of Pivotal Tracker

More videos:

  • Review - Pivotal Tracker 1: A cheap activity tracker you will actually want to wear
  • Review - Pivotal Tracker 1 Pivotal Living Fitness Band Review Pros and Cons

Category Popularity

0-100% (relative to Marketo and Pivotal Tracker)
Email Marketing
100 100%
0% 0
Project Management
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Task Management
0 0%
100% 100

User comments

Share your experience with using Marketo and Pivotal Tracker. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Pivotal Tracker

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Pivotal Tracker Reviews

20 Employee Monitoring Software [2022 Updated List]
Pivotal Tracker – This employee computer monitoring software also serves as a visual guide for tracking a project’s progress.
Source: traqq.com
35+ Of The Best CI/CD Tools: Organized By Category
Pivotal Tracker is an Agile management tool that has been around since 1989. Once again, it proves that some of Agile’s concepts still translate very well to CI/CD methodology. While the user interface may feel a little simplistic and outdated, Pivotal Tracker has the functionality to compete with the best of them.
12 Best JIRA Alternatives in 2019
Pivotal Tracker is agile project management tool. This tool fosters collaboration in software development teams. It is one of the best Jira Alternatives which provides a shared view of team priorities to analyze progress.
Source: www.guru99.com
5 Free Jira Alternatives That Are Just as Good
PivotalTracker isn’t a Jira clone, but it’s the closest thing to that compared to the other Jira alternatives on this list. PivotalTracker offers boards, projects, and tasks, but it begins the organization process by asking users to create “stories.” This might be a question about what users want on a website or maybe a task that needs completing by a certain deadline....
Blossom compared to Pivotal Tracker
Why choose Blossom? Reasons why Pivotal Tracker Users chose the intelligent Kanban Board. Continuous Delivery Learn more about going beyong time-boxed release cycles
Source: www.blossom.co

What are some alternatives?

When comparing Marketo and Pivotal Tracker, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Jira - The #1 software development tool used by agile teams. Jira Software is built for every member of your software team to plan, track, and release great software.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.

Pardot - Salesforce B2B marketing automation

Redmine - Flexible project management web application