Software Alternatives, Accelerators & Startups

Marketo VS Owler

Compare Marketo VS Owler and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Owler logo Owler

Owler is a crowdsourced data model allowing users to follow, track, and research companies.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Owler Landing page
    Landing page //
    2023-10-18

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Owler videos

Owler Introduction

More videos:

  • Review - Owler Ashford Marathon, Half Marathon and 10k 2017. Grit and Ice were the themes here...

Category Popularity

0-100% (relative to Marketo and Owler)
Email Marketing
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Business & Commerce
0 0%
100% 100

User comments

Share your experience with using Marketo and Owler. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Owler

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Owler Reviews

We have no reviews of Owler yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Owler seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

Owler mentions (1)

  • A web app/executable that can collect data from a number of databases.
    Owler is a good example of the type of app I need: https://corp.owler.com/. Source: over 2 years ago

What are some alternatives?

When comparing Marketo and Owler, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Whatagraph - Whatagraph is the most visual multi-source marketing reporting platform. Built in collaboration with digital marketing agencies

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Foxmetrics - We track the interactions of your customers with your web or mobile applications in real-time, and provide actionable metrics that will help increase your conversion.

Pardot - Salesforce B2B marketing automation

QlikSense - A business discovery platform that delivers self-service business intelligence capabilities