Software Alternatives, Accelerators & Startups

Marketo VS Kayako

Compare Marketo VS Kayako and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Kayako logo Kayako

Help Desk Software and Customer Service Software by Kayako. Improve customer satisfaction, increase sales.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Kayako Landing page
    Landing page //
    2023-04-09

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Kayako videos

Good or Bad: Sadako Vs Kayako Review

More videos:

  • Review - Octo: Sadako VS Kayako - Review
  • Review - SADAKO VS KAYAKO (2017) 💀 Spoiler-Free Horror Movie Review

Category Popularity

0-100% (relative to Marketo and Kayako)
Email Marketing
100 100%
0% 0
Customer Support
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Help Desk
0 0%
100% 100

User comments

Share your experience with using Marketo and Kayako. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Kayako

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Kayako Reviews

11 Best Help Desk Software to Totally Check out in 2020!
The intuitive help desk ticketing system helps you manage and close tickets with much ease. Kayako offers a lot of useful features like email integration, service level agreement management, knowledge base management, a self-service portal, network monitoring, automated routing and alerts. Kayako is also a context-driven tool that lets you keep track of every customer...
Best helpdesk software of 2020: for ticketing and support
Kayako is a help desk software offering that focuses on ease to use, and fosters a personal conversation with the customer. Standout features include support for the creation of multiple help centers each with their own content (termed Multibrand), live chat support, canned responses for common questions, support for SLA’s, and the ability to automate the workflow with smart...
Looking for a Groove Alternative?
Kayako starts at $15/agent and offers a host of features that Groove does not have. As a focused customer support solution, Kayako brings you features that not only streamline your support operation but also wows your customers you. With a full customer journey mapped across channels at your team's fingertips, your agents will always know where a customer is coming from and...
Source: www.kayako.com
A ClickDesk Alternative that scales with your business.
With over 750+ integrations Kayako is way ahead of the competition. As one of the best ClickDesk alternatives, Kayako enables you to connect to all the apps your team already uses. As your business grows automation becomes crucial and Kayako helps save you time and money through a simple and easy setup for workflow automations across multiple apps.
Source: www.kayako.com
The Kayako Alternative for your Enterprise.
As a Kayako user, you have hardly any choice of integrations, be it CRMs or Accounting apps. You might have to stop using your favorite CRM and reluctantly move to one that Kayako is integrated with. Or you could use HappyFox - the best Kayako Alternative and give your company the freedom to use a host of integrations in CRMs, eCommerce, Accounting and even Screencasts.

Social recommendations and mentions

Based on our record, Kayako seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

Kayako mentions (1)

  • What ticketing software isn't hot garbage?
    One we used at a previous place, Https://kayako.com/ Small company, I'm sure there was not much effort put in customizing it. No idea on pricing but wouldn't expect it to be on the high side. Source: about 2 years ago

What are some alternatives?

When comparing Marketo and Kayako, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Freshdesk - Freshdesk is a cloud-based customer support software that lets you support customers through traditional channels like phone and email, social channels like Facebook and Twitter, and your own branded community

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

LiveAgent - LiveAgent is a fully-featured web-based live chat and help desk software. It harnesses the power of a universal inbox, real-time live chat, built-in call center, and a robust customer service portal. Start your free 1 month trial today!

Pardot - Salesforce B2B marketing automation

Zendesk - Zendesk is a beautiful, lightweight help-desk solution.