Software Alternatives, Accelerators & Startups

Marketo VS GoodData

Compare Marketo VS GoodData and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

GoodData logo GoodData

GoodData provides a cloud-based platform that enables more than 6,000 global businesses to monetize big data.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • GoodData Landing page
    Landing page //
    2023-09-26

GoodData is the only analytics platform that provides the creation, delivery, and automated management of analytics at massive scale. We enable companies to embed analytics within their products to deliver insights for their customers, partners, and other users to make business-critical decisions.

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

GoodData videos

GoodData Analytical Designer

More videos:

  • Review - GoodData Web Modeler [EN]
  • Review - GoodData Webinar

Category Popularity

0-100% (relative to Marketo and GoodData)
Email Marketing
100 100%
0% 0
Business Intelligence
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Data Dashboard
0 0%
100% 100

User comments

Share your experience with using Marketo and GoodData. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and GoodData

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

GoodData Reviews

  1. A cloud-based end-to-end analytics Platform - headless BI - Data as a Service

    🏁 Competitors: Kyligence Zen

Embedded analytics in B2B SaaS: A comparison
A few options were disregarded from the start due to a hefty price tag, these were Looker, Tableau, Power BI, GoodData. A few options like Trevor.io, Preset, Observable were disregarded as they did not seem to fit our criteria (based on the evaluation matrix).
Source: medium.com
Top 10 Data Analysis Tools in 2022
GoodData The platform can be used to embed dashboards with options for coding and no coding. The Growth of GoodData plan costs $20/month/workspace. The Enterprise plan has custom pricing. GoodData embedded analytics is an essential tool for software as a service (SaaS) platforms to bring insights and visuals directly to the end users. However, it might be difficult to use...
10 Best Big Data Analytics Tools For Reporting In 2022
GoodData is a big data analytics platform that provides users the tools, runtimes, and storage for data ingestion, preparation, transformation, and analytic queries. They boast 50+ connectors for data ingestion/synchronization and offer an Agile data warehousing system on higher tier plans. Their per-workspace pricing model lets unlimited users access sets of data models,...
Source: theqalead.com
25 Best Reporting Tools for 2022
GoodData is a web-based service. The tool can help you track sales, marketing, social media, and customer service activities. You may deliver completely managed insights with this tool.
Source: hevodata.com

What are some alternatives?

When comparing Marketo and GoodData, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Domo - Domo: business intelligence, data visualization, dashboards and reporting all together. Simplify your big data and improve your business with Domo's agile and mobile-ready platform.

Pardot - Salesforce B2B marketing automation

Sisense - The BI & Dashboard Software to handle multiple, large data sets.