Software Alternatives, Accelerators & Startups

Marketo VS Embeddable

Compare Marketo VS Embeddable and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Embeddable logo Embeddable

Build Remarkable Analytics Experiences. The toolkit for building fast, interactive, fully-custom analytics experiences into your app.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Embeddable
    Image date //
    2024-03-12

Build Remarkable Analytics Experiences. No more 'Build vs. Buy'. Embeddable is the embedded analytics tool where you own the front-end code and we handle everything else. Now you can build fully-bespoke, fast-loading charts and dashboards in your app without the engineering costs. Delight your customers, reduce engineering overheads, and deliver your dream experience, fast. Compatible with all major databases. Cloud & Self-hosted. Multi-tenancy. Open source component library + more

Marketo features and specs

No features have been listed yet.

Embeddable features and specs

  • Cloud-Hosted Option: Yes
  • Self-Hosted Option: Yes
  • Frontend SDK: Yes
  • No-code Dashboard Builder: Yes
  • Performant Embedding: Yes
  • Row-Level Security: Yes
  • Configurable Cache: Yes
  • Compatible with Major Databases: Yes
  • Compatible with Charting Libraries: Yes
  • Template Charting Components Provided: Included
  • Dedicated Account Management: Yes
  • Version Control: Yes
  • Audit Logs: Yes
  • Documentation: Yes

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Embeddable videos

No Embeddable videos yet. You could help us improve this page by suggesting one.

+ Add video

Category Popularity

0-100% (relative to Marketo and Embeddable)
Email Marketing
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Data Visualization
0 0%
100% 100

Questions and Answers

As answered by people managing Marketo and Embeddable.

How would you describe your primary audience?

Embeddable's answer:

Software companies who care about the UX and loading speed of their customer-facing analytics.

What makes your product unique?

Embeddable's answer:

Get the best of 'Build vs. Buy' in one stack-agnostic solution. Embeddable gives you full control over the frontend of your analytics experience, and handles the backend for you. No longer do you have to choose between a limited out-of-the-box solution, or building everything from scratch.

What's the story behind your product?

Embeddable's answer:

Embeddable is from the team behind Trevor.io -- a popular internal BI tool which also allows you to embed dashboards into your app. We realised embedding dashboards from a BI tool into your app wasn't the 'dream solution', and building analytics from scratch was super expensive... so we built Embeddable from the ground up to enable teams to deliver fully-bespoke, highly-performant analytics in their apps for their customers in 10% of the time.

Who are some of the biggest customers of your product?

Embeddable's answer:

  • Scalapay
  • Adthena
  • Irwin
  • EtonX
  • Resident Advisor
  • Facilities Solutions Group (FSG)
  • Multibrain
  • Raydiant
  • ThinkCERCA
  • Tixly
  • Softools
  • Faheem App
  • Just Move In
  • Any Creek

Why should a person choose your product over its competitors?

Embeddable's answer:

If you want full control over the UX of your customer-facing analytics experience, but don't want to invest months of developer time on building and maintaining a fully-custom build -- OR -- if you're using an embedded analytics too already that loads slowly and doesn't look and feel like the rest of your platform.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Embeddable

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Embeddable Reviews

Power BI Embedded vs Looker Embedded: Everything you need to know
The main differences between Power BI Embedded and Embeddable are performance, price, and customizability. Embeddable gives you full control over your charting components and data models. It’s also built from the ground up to enable companies to deliver fully bespoke, highly-performant analytics experiences to their customers, without requiring an expensive in-house build....
Source: embeddable.com
Embedded analytics in B2B SaaS: A comparison
I’m happy to say that we’ve enrolled in the beta program of Embeddable. After learning all the above it seems like this is the option we’d want to invest in. We’ll keep you posted on how this pans out, but we’re excited about what Embeddable is building and is going to offer.
Source: medium.com

Social recommendations and mentions

Based on our record, Embeddable seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

Embeddable mentions (1)

  • Apache Superset
    It’s still pretty new but build by an experienced team. It’s commercial software though. https://embeddable.com/. - Source: Hacker News / 4 months ago

What are some alternatives?

When comparing Marketo and Embeddable, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Luzmo - From data to decisions, damn fast. Embed beautiful, easy-to-use dashboards in your SaaS product in days, not months.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Vizzly - Customer-facing dashboards for your app. Build in days, not months.

Pardot - Salesforce B2B marketing automation

Power BI Embedded - Embed stunning, fully-interactive reports into your apps without building controls from the ground up with Microsoft Power BI Embedded.