Software Alternatives, Accelerators & Startups

LEAPWORK VS Marketo

Compare LEAPWORK VS Marketo and see what are their differences

LEAPWORK logo LEAPWORK

LEAPWORK Test automation and RPA - the all-in-one platform that empowers testers and other specialists to implement fast, efficient, and codeless automation of tests and processes across systems and technologies.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • LEAPWORK Landing page
    Landing page //
    2023-07-09

With the shortest learning curve on the market, LEAPWORK lets you build automation flows from day one. Speed up releases and resolve operations bottlenecks with codeless automation. From major enterprise systems and mobile web pages to virtual desktops and custom applications, LEAPWORK enables any software automation with the same intuitive approach.

  • Marketo Landing page
    Landing page //
    2023-07-17

LEAPWORK

$ Details
Free Trial
Release Date
2015 January
Startup details
Country
Denmark
State
Hovedstaden
City
Copenhagen
Founder(s)
Christian Brink Frederiksen
Employees
100 - 249

LEAPWORK videos

An overview of LEAPWORK Test Automation Tool - Web Test Automation

More videos:

  • Tutorial - Automated UI Testing with Leapwork: Intro and Tutorial
  • Review - Working with Numbers and Variables with LEAPWORK

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to LEAPWORK and Marketo)
Website Testing
100 100%
0% 0
Email Marketing
0 0%
100% 100
Automated Testing
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare LEAPWORK and Marketo

LEAPWORK Reviews

Top 5 Selenium Alternatives for Less Maintenance
Leapwork is a visual test automation platform that helps testers and business users build, maintain, and scale automation faster. With Leapwork, you can design your automation using a smart recorder that makes test automation build easy. Or choose our automation builder - it’s like cobbling Lego blocks together. Once built, your flow becomes easy to maintain automated tests.

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing LEAPWORK and Marketo, you can also consider the following products

Ghost Inspector - Easily create automated browser tests for your websites and web apps. Ensure everything works and looks the way it should. No coding required. 14 day free trial!

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

LambdaTest - Perform Web Testing on 2000+ Browsers & OS

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Selenium - Selenium automates browsers. That's it! What you do with that power is entirely up to you. Primarily, it is for automating web applications for testing purposes, but is certainly not limited to just that.

Pardot - Salesforce B2B marketing automation