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Kevel VS Optimizely++

Compare Kevel VS Optimizely++ and see what are their differences

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Kevel logo Kevel

Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

Optimizely++ logo Optimizely++

Slack+Optimizely integration that notifies your experimentation teams in Slack as their experiments achieve critical milestones for statistical significance, visitor reach and more.
  • Kevel Landing page
    Landing page //
    2023-07-27

Kevel's APIs make it easy for engineers and PMs to build their own server-side, fully-customized ad server. Top e-retailers and user communities use Kevel to build innovative ad servers to promote anything from native ads to internal content to sponsored listings.

Engineers reliably see a 90%+ reduction in dev time using Kevel's APIs versus doing it entirely from scratch. Kevel's customer list includes Fortune 500 brands, public companies, and unicorn startups, including Klarna, Yelp, Edmunds, Bed Bath & Beyond, Ticketmaster, Wattpad, imgur, Strava, and many more.

  • Optimizely++ Landing page
    Landing page //
    2023-02-09

Kevel features and specs

  • Customizable Ad Infrastructure
    Kevel allows businesses to build and control their ad serving platforms, giving them the flexibility to design a system tailored to their specific needs.
  • API-First Approach
    Kevel provides robust APIs that make it easy to integrate with existing systems and applications, facilitating seamless ad management and delivery.
  • Rapid Implementation
    With Kevel, businesses can quickly set up and start serving ads, thanks to its user-friendly interface and comprehensive developer documentation.
  • Scalability
    Kevel handles high traffic volumes and can scale with the growing needs of a business, ensuring consistent performance without disruption.
  • Advanced Targeting and Reporting
    Kevel offers sophisticated targeting options and detailed reporting, enabling businesses to optimize their ad campaigns for better ROI.

Possible disadvantages of Kevel

  • Cost
    Kevel's advanced features and customization capabilities come at a higher price point, which might not be suitable for smaller businesses or startups with limited budgets.
  • Complexity for Non-Technical Users
    The platform's rich feature set and API-driven design can be overwhelming for users without technical expertise, potentially requiring additional training or support.
  • Integration Challenges
    While Kevel offers strong API support, integrating it into a complex, existing infrastructure may still pose challenges and require dedicated development resources.
  • Limited Ready-Made Solutions
    Unlike some other ad-serving platforms, Kevel focuses on customizability over ready-made solutions, which means businesses need to invest time in building and fine-tuning their ad infrastructure.
  • Dependence on Technical Resources
    The high degree of customization and flexibility may necessitate ongoing support from developers or engineers, which could be a limitation for companies with constrained technical resources.

Optimizely++ features and specs

No features have been listed yet.

Kevel videos

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Overview of Kevel

Optimizely++ videos

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Category Popularity

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Kevel

Optimizely++

Advertising
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Advertising
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Tech
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Tech
100% 100
Ad Networks
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Ad Networks
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Developer Tools
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Developer Tools
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User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Kevel and Optimizely++

Kevel Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Adzerk is a suite of APIs that make it easy for engineers and PMs to design, build, and launch a fully-customized, server-side ad server. Sold as an infrastructure-as-a-service for enterprises, plans start in the $3K-$5K/month range and scale based on needed features and monthly request volume.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
AdZerk offers members of the ad industry a unique and custom solution unlike any other. With the AdZerk API, users can build custom online ad serving platforms to cater to their own specific needs.
Source: www.monetizemore.com

Optimizely++ Reviews

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What are some alternatives?

When comparing Kevel and Optimizely++, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Optimizely - A/B testing you'll actually use.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Zarget - Zarget is new age AB testing and Heatmap software that lets you optimize your website with just a few clicks thereby increasing sales.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

Integrations.js - Launch new features at the click of a button.

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