Software Alternatives, Accelerators & Startups

iPerceptions VS Marketo

Compare iPerceptions VS Marketo and see what are their differences

iPerceptions logo iPerceptions

Our Active Research Platform and expertise turns insight into action.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • iPerceptions Landing page
    Landing page //
    2022-03-17
  • Marketo Landing page
    Landing page //
    2023-07-17

iPerceptions videos

iPerceptions | How to design a survey? "Project Review" Options

More videos:

  • Review - iPerceptions | Overview of Getting Started
  • Tutorial - iPerceptions | How to design a survey? "Question Setup" Page Overview

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to iPerceptions and Marketo)
Marketing Platform
100 100%
0% 0
Email Marketing
0 0%
100% 100
User Feedback
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare iPerceptions and Marketo

iPerceptions Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing iPerceptions and Marketo, you can also consider the following products

BigPicture.io - BigPicture provides company APIs for data-driven B2B teams.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Branch Metrics - Build high quality user experiences with best-in-class deep linking, all while measuring the complete journey of your users.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Medallia - Medallia enables companies to capture customer feedback, understand it in real-time, and take action to improve the customer experience (CX).

Pardot - Salesforce B2B marketing automation