Software Alternatives & Reviews

Insightarc VS Exponea

Compare Insightarc VS Exponea and see what are their differences

Insightarc logo Insightarc

Automated customer journey discovery, visualisation and analytics for marketers and PMs, helping automatically to find out points where customers are stuck and leave your product.

Exponea logo Exponea

Exponea Packages. Our happiest customers are medium and large-sized B2C companies that generate a major part of their revenue online. Their average Net Promoter Score® is over 60.
  • Insightarc Landing page
    Landing page //
    2023-08-23

Every marketer and product manager struggling with conversion rates, acquisition efficiency and retention. To find underlying reasons experts spend dozens of hours for manual research of customer interactions. And this job is time and data resource taking.

Insightarc is an automated way to discover and learn the real customer journey and points where customers experience the issues and leave the service. Works for ecommerce and SaaS services as well as for online-to-offline journeys.

Automate research routine, focus on decision making faster without - reviewing of session recordings for hours - reviewing of heatmaps with process decomposing - researching of statistical metrics - long tech reviews

WHY? Two non-obvious reasons why it is important to study customer journeys: 1. You will learn WHY clients leave your website or eCommerce 2. You discover underlying insights and implement product improvements.

WHAT TO FIND? Customer journey "from the customers' eyes" and issues experienced: - Hidden user traces - The average time between interactions - Repetitive actions and outliers, then customers meet the issue. - One-click actions followed by leaving the service - Bottlenecks and narrow places

WHY AUTOMATE? - E-commerce and SaaS platforms have become more complex and complicated - The volume of data on tech platforms is consistently growing - Save time for manual research of point of product growth and money for specific data infrastructure

  • Exponea Landing page
    Landing page //
    2023-02-07

Insightarc

$ Details
freemium $50.0 / Monthly (Pro)
Platforms
Web REST API
Release Date
2021 March

Insightarc videos

Insightarc Explainer Video

Exponea videos

Exponea (Customer Data Platform): A Quick Software Overview

More videos:

  • Review - Exponea x River Island Video - Next Level E-Commerce
  • Review - Виктор Крылов, Exponea - Время сеять, время жать

Category Popularity

0-100% (relative to Insightarc and Exponea)
Marketing Platform
100 100%
0% 0
Email Marketing
0 0%
100% 100
Customer Journey
100 100%
0% 0
Business & Commerce
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Insightarc and Exponea

Insightarc Reviews

We have no reviews of Insightarc yet.
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Exponea Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Exponea is a customer data platform and an enterprise-level marketing automation tool for eCommerce businesses.
Source: encharge.io

Social recommendations and mentions

Based on our record, Exponea seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Insightarc mentions (0)

We have not tracked any mentions of Insightarc yet. Tracking of Insightarc recommendations started around Aug 2021.

Exponea mentions (1)

  • Facebook Is Receiving Sensitive Medical Information from Hospital Websites
    To be fair, the majority of those gstatic connections are for things like fonts. When you are actually logged in there,s only one (for a font), and that is cached by the browser (because you've received it already). Worryingly, I saw requests (that ublock stopped) to https://exponea.com/, dc.services.visualstudio.com/v2/track, and googletagmanager, _and_ if I book an appointment it sends the details of the booking... - Source: Hacker News / almost 2 years ago

What are some alternatives?

When comparing Insightarc and Exponea, you can also consider the following products

Pointillist - Pointillist is a customer journey analytics software that allows users to know about the whole experience of customers when they visited their website.

Emarsys - B2C marketing automation software.

CEMantica - CEMantica is a journey mapping tool that enables users to understand the experience and movement of their customers throughout their visit.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Touchpoint Dashboard - Touchpoint Dashboard is a platform that allows users to visualize and understand the customer experience in a better way.

Pardot - Salesforce B2B marketing automation