Insightarc
CEMantica
Touchpoint Dashboard
JourneyLabs
Optimove
Google Analytics
Smaply
Mapovate
Pointillist
CEMantica
JourneyLabs
Touchpoint Dashboard
Smaply
Custellence
Webtrekk
Mapovate
Every marketer and product manager struggling with conversion rates, acquisition efficiency and retention. To find underlying reasons experts spend dozens of hours for manual research of customer interactions. And this job is time and data resource taking.
Insightarc is an automated way to discover and learn the real customer journey and points where customers experience the issues and leave the service. Works for ecommerce and SaaS services as well as for online-to-offline journeys.
Automate research routine, focus on decision making faster without - reviewing of session recordings for hours - reviewing of heatmaps with process decomposing - researching of statistical metrics - long tech reviews
WHY? Two non-obvious reasons why it is important to study customer journeys: 1. You will learn WHY clients leave your website or eCommerce 2. You discover underlying insights and implement product improvements.
WHAT TO FIND? Customer journey "from the customers' eyes" and issues experienced: - Hidden user traces - The average time between interactions - Repetitive actions and outliers, then customers meet the issue. - One-click actions followed by leaving the service - Bottlenecks and narrow places
WHY AUTOMATE? - E-commerce and SaaS platforms have become more complex and complicated - The volume of data on tech platforms is consistently growing - Save time for manual research of point of product growth and money for specific data infrastructure
Insightarc PointillistCEMantica - CEMantica is a journey mapping tool that enables users to understand the experience and movement of their customers throughout their visit.
Touchpoint Dashboard - Touchpoint Dashboard is a platform that allows users to visualize and understand the customer experience in a better way.
JourneyLabs - JourneyLabs is a platform that helps organizations in healthcare and allows users to deploy automated digital engagement systems.
Optimove - Optimove is a retention automation platform powered by predictive micro-segmentation technology. Optimove allows marketers to easily schedule, execute and analyze the performance of every customer marketing campaign.
Smaply - Online tool for customer journey maps, personas and stakeholder maps. Try for free. Best hub for customer experience insights. Great customer support.
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
