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Highcharts VS Mixpanel

Compare Highcharts VS Mixpanel and see what are their differences

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Highcharts logo Highcharts

A charting library written in pure JavaScript, offering an easy way of adding interactive charts to your web site or web application

Mixpanel logo Mixpanel

Mixpanel is the most advanced analytics platform in the world for mobile & web.
  • Highcharts Landing page
    Landing page //
    2023-03-16
  • Mixpanel Landing page
    Landing page //
    2024-08-10

  mixpanel.comSoftware by Mixpanel

Highcharts

Website
highcharts.com
Pricing URL
-
Release Date
-
Edit details

Mixpanel

Website
mixpanel.com
Pricing URL
Official Mixpanel Pricing
Release Date
2009 January
Startup details
Country
United States
State
California
City
San Francisco
Founder(s)
Suhail Doshi
Employees
250 - 499
Edit details

Highcharts features and specs

  • Customization
    Highcharts provides extensive options to customize chart appearance and functionality, allowing for a tailored and specific data visualization experience.
  • Cross-Browser Compatibility
    Highcharts ensures compatibility across a wide range of browsers, making charts accessible to users regardless of their browser preferences.
  • Wide Range of Chart Types
    Offers a broad spectrum of chart types, including line, bar, pie, scatter, and more, catering to various data visualization needs.
  • Interactive Features
    Includes numerous interactive features such as tooltips, zooming, and clickable points, enhancing user engagement with the data.
  • Strong Community and Support
    Has an active community and provides extensive documentation, forums, and professional support options to assist users in overcoming challenges.
  • Performance
    Optimized for high performance, allowing for the rendering of large datasets without significant lag or performance issues.
  • Exporting and Sharing
    Built-in options for exporting charts to various formats (PNG, JPEG, PDF, etc.) and sharing them easily.

Possible disadvantages of Highcharts

  • Cost
    Highcharts is not free for commercial use, which may be a drawback for small businesses or individual developers with limited budgets.
  • Steep Learning Curve
    Despite comprehensive documentation, the abundance of features and customization options can result in a steeper learning curve for new users.
  • Dependency on JavaScript
    As a JavaScript library, Highcharts requires a solid understanding of JavaScript, making it less accessible for developers not familiar with the language.
  • Limited Free Support
    While there is a free support forum, professional support options are paid, which can be a limitation for users needing urgent assistance without extra costs.
  • Mobile Responsiveness
    Although Highcharts provides some support for mobile responsiveness, achieving optimal performance and displays on all device types may require additional customization.

Mixpanel features and specs

  • User-Focused Analytics
    Mixpanel offers detailed insights into user behavior, enabling businesses to understand how users interact with their product, which helps in making data-driven decisions.
  • Event Tracking
    The platform allows for precise event tracking, providing real-time analysis of user actions and conversions, which is helpful for optimizing user experience and marketing strategies.
  • Advanced Segmentation
    Mixpanel's advanced segmentation capabilities help in understanding various user groups, enabling personalized marketing campaigns and enhanced user engagement.
  • A/B Testing
    The built-in A/B testing feature allows for experimenting with different variations of features and interfaces to determine what works best for users.
  • Custom Dashboards
    Users can create customizable dashboards to monitor key metrics and KPIs, making it easier to keep track of important data and trends.

Possible disadvantages of Mixpanel

  • Cost
    Mixpanel can be expensive compared to other analytics tools, particularly for startups or small businesses with limited budgets.
  • Complexity
    The platform can be complex and overwhelming for new users without a background in analytics, requiring a steep learning curve to effectively utilize all features.
  • Limited Free Plan
    The free plan offered by Mixpanel has significant limitations, including caps on the number of events tracked, which can be restrictive for growing businesses.
  • Data Retention
    Data retention policies might limit the amount of historical data accessible in lower-tier plans, potentially hindering long-term analysis.
  • Integration Issues
    While Mixpanel integrates with various other tools, some users report challenges and limitations with certain integrations, which can affect the overall workflow.

Analysis of Highcharts

Overall verdict

  • Highcharts is a strong choice for those seeking a robust and feature-rich charting library. Its popularity among developers and businesses stems from its reliability and comprehensive feature set.

Why this product is good

  • Highcharts is considered good because it offers a wide range of chart types and is highly customizable. It is known for its detailed documentation, ease of use, and cross-platform compatibility. Additionally, Highcharts provides extensive support and a variety of integrations with popular frameworks, making it a versatile choice for developers.

Recommended for

  • Developers looking for a user-friendly and customizable charting library.
  • Projects that require extensive interactive data visualizations.
  • Businesses that need a reliable and professionally supported charting solution.
  • Teams using web technologies and frameworks like Angular, React, or Vue for front-end development.

Analysis of Mixpanel

Overall verdict

  • Mixpanel is generally regarded as a good choice for companies seeking detailed analytics on user interactions and product usage trends. It is particularly beneficial for teams that prioritize data-driven strategies in enhancing user experience, optimizing marketing efforts, and driving growth.

Why this product is good

  • Mixpanel is considered a strong option for businesses looking for robust product analytics. It provides detailed insights into user behavior and engagement through its advanced event tracking and funnel analysis features. The platform excels in offering real-time data, advanced segmentation, and A/B testing capabilities, which enable teams to make data-driven decisions. Additionally, its user-friendly interface and comprehensive reporting tools make it accessible for users with varying levels of technical expertise.

Recommended for

    Mixpanel is recommended for product teams, marketers, and data analysts within tech companies who need to delve deeply into user behavior. It is particularly useful for startups and mid-sized businesses in the SaaS, e-commerce, and mobile app industries that aim to optimize their products and improve user retention through comprehensive analytics.

Highcharts videos

+ Add

Angular 2 & HighCharts Quick-Tip: Dynamic Data & Draggable Points (2016)

More videos:

  • Tutorial - How to define the custom colors for Highcharts?
  • Review - Data Visualization HighCharts

Mixpanel videos

+ Add

Mixpanel vs. Google Analytics - What are the differences?

More videos:

  • Review - Mixpanel Overview Video
  • Review - Amplitude vs Mixpanel? Pros and Cons of Each

Category Popularity

0-100% (relative to Highcharts and Mixpanel)

Highcharts

Mixpanel

Data Dashboard
100 100%
Data Dashboard
0% 0
Analytics
0 0%
Analytics
100% 100
Data Visualization
100 100%
Data Visualization
0% 0
Web Analytics
0 0%
Web Analytics
100% 100

User comments

Share your experience with using Highcharts and Mixpanel. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Highcharts and Mixpanel

Highcharts Reviews

6 JavaScript Charting Libraries for Powerful Data Visualizations in 2023
However, you might need to pay for additional packages to get exactly what you’re looking for. The Highcharts Core package includes all the essentials (like line, bar, area, and pie charts) but Maps, Gantt, and Stock chart packages are all extra. In terms of cost, this makes Highcharts somewhat less scalable, depending on the budget available for your project.
Source: embeddable.com
15 JavaScript Libraries for Creating Beautiful Charts
Highcharts is another very popular library for building graphs. It comes loaded with many different types of cool animations that are sufficient to attract many eyeballs to your website. Just like other libraries, Highcharts comes with many pre-built graphs like spline, area, areaspline, column, bar, pie, scatter, etc. The charts are responsive and mobile-ready. Besides,...
Source: www.sitepoint.com
Best Data Visualization Tools
For companies that want to embed interactive visualizations in their online content, look no further than Datawrapper. Highcharts is another great option for embedding interactive content into your sites, though it’s not as easy for non-specialists as Datawrapper.
Source: neilpatel.com
Top 10 JavaScript Charting Libraries for Every Data Visualization Need
Highcharts is one of the most comprehensive and popular JavaScript charting libraries based on HTML5, rendering in SVG/VML. It is lightweight, supports a wide range of diverse chart types, and ensures high performance.
Source: hackernoon.com
The Best Data Visualization Tools - Top 30 BI Software
Highcharts is a battle-tested SVG-based, multi-platform charting library that has been actively developed since 2009. Its JavaScript API integrates easily, and features robust documentation, advanced responsiveness and industry-leading accessibility support. You can add interactive, mobile-optimized charts to your web and mobile projects. Charts are rendered in SVG and a VML...
Source: improvado.io

Mixpanel Reviews

  1. Deepak Kumar
    · Technical Reviewer at A/B Testing ·
    Mixpanel helps track user behavior and measure success for your application

    I recommend Mixpanel to anyone who needs to do tracking of user behavior in web applications in order to measure against goals.

    🏁 Competitors: VWO, Optimizely, Convertize.io, Picreel
    👍 Pros:    Easy to use|Powerful analytics|Tracks every user actions
    👎 Cons:    Dashboard is complex|Pricing is too high|Hard to implement own data
10 Best Mixpanel Alternatives for Product Analytics in 2024
Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar Engage, and Hotjar Funnels for all the tools you need to succeed. 😎
Source: clickup.com
7 best Mixpanel alternatives to understand your users
On the other hand, Mixpanel requires you to manually define the events you want to track from the start. While this might take some extra time, it provides more detailed reports right off the bat, which makes the analysis straightforward. The choice between Heap and Mixpanel depends on whether you prioritize comprehensive data capturing (Heap) or a more detailed analysis...
Source: www.hotjar.com
Best Mixpanel Alternatives for SaaS
These are some of the aspects that I appreciate about Mixpanel. It’s important to note that my preferences may vary depending on individual needs and requirements. I highlight some of the features and benefits that I appreciate about Mixpanel: Mixpanel focuses on individual user behavior and allows me to track and analyze user interactions at a granular level. This...
Source: userpilot.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Source: medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Source: rishikap372.medium.com

Social recommendations and mentions

Based on our record, Mixpanel seems to be more popular. It has been mentiond 28 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Highcharts mentions (0)

We have not tracked any mentions of Highcharts yet. Tracking of Highcharts recommendations started around Mar 2021.

Mixpanel mentions (28)

  • API Pricing Strategies: Segmentation and Personalized Models
    Mixpanel/Amplitude: Event-based analytics platforms configurable for API usage tracking. - Source: dev.to / about 2 months ago
  • API Analytics: A Strategic Toolkit for Optimization
    To collect these metrics effectively, you'll need specialized tools like Google Analytics, Mixpanel, Segment, or Amplitude. - Source: dev.to / 2 months ago
  • 5 best product analytics software solutions for product managers
    Mixpanel is a product analytics tool that provides product managers with real-time insights into user behavior, helping them make more informed decisions with instant access to their data. It enables detailed event tracking, such as button clicks and page views, across both web and mobile applications. It offers a centralized platform that consolidates product analytics metrics such as data views, event tracking,... - Source: dev.to / 2 months ago
  • Preparing your E-commerce Platform for Holiday Traffic: A Developer’s Guide
    Even with thorough preparation, the holiday traffic can bring unexpected challenges. To stay ahead, set up dashboards and alert systems using tools like Grafana, Datadog, or New Relic to monitor platform performance, track errors, and detect anomalies. Additionally, leverage analytics tools such as Google Analytics or Mixpanel to identify drop-off points and optimize the customer journey. - Source: dev.to / 6 months ago
  • Setup Mixpanel Analytics in a NextJS Application
    I assume you already have a NextJS project setup. Also, create a new Mixpanel account from here (If you haven’t already). - Source: dev.to / 6 months ago
View more

What are some alternatives?

When comparing Highcharts and Mixpanel, you can also consider the following products

D3.js - D3.js is a JavaScript library for manipulating documents based on data. D3 helps you bring data to life using HTML, SVG, and CSS.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Chart.js - Easy, object oriented client side graphs for designers and developers.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Google Charts - Interactive charts for browsers and mobile devices.

Matomo - Matomo is an open-source web analytics platform

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