Software Alternatives, Accelerators & Startups

Helix ALM VS Optimizely

Compare Helix ALM VS Optimizely and see what are their differences

Helix ALM logo Helix ALM

Helix ALM is the single, integrated application that lets you centralize and manage requirements, test cases, issues, and other development artifacts and their relationships.

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Helix ALM Landing page
    Landing page //
    2023-09-17
  • Optimizely Landing page
    Landing page //
    2023-10-04

Helix ALM features and specs

  • Comprehensive ALM Solution
    Helix ALM offers a full range of application lifecycle management tools, including requirements management, test case management, and issue tracking, which provide an integrated environment for managing software development projects.
  • Traceability
    The platform provides excellent traceability features, enabling users to link requirements, test cases, and issues. This ensures that all project components are aligned and can be tracked throughout the development lifecycle.
  • Customizable Workflows
    Helix ALM allows for extensive customization of workflows to fit the specific needs of different projects. This flexibility makes it adaptable to various development methodologies and processes.
  • Advanced Reporting
    The tool includes robust reporting and analytics capabilities, allowing users to create custom reports and dashboards that offer insights into project progress, quality, and productivity.
  • Integration Capability
    Helix ALM integrates well with other development tools, including version control systems like Helix Core, as well as third-party tools such as JIRA and Microsoft Visual Studio.

Possible disadvantages of Helix ALM

  • Learning Curve
    Due to its comprehensive feature set and customization options, new users may face a steeper learning curve to fully utilize all aspects of Helix ALM.
  • Cost
    Helix ALM can be relatively expensive, particularly for smaller organizations or teams that might have budget constraints.
  • Complex Setup
    The initial setup and configuration of Helix ALM can be complex and time-consuming, requiring dedicated effort to get everything up and running smoothly.
  • Performance Issues
    Some users have reported performance issues, particularly when dealing with very large projects or extensive datasets, which can impact productivity.
  • Interface Usability
    While powerful, the user interface may appear dated and complex to some users, which could negatively impact user experience, especially for those accustomed to more modern UI/UX designs.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Helix ALM videos

Jira Intergration with Helix ALM

More videos:

  • Review - What's New Helix ALM 2018 4
  • Tutorial - How to Improve Collaboration With Helix ALM and Slack

Optimizely videos

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Helix ALM and Optimizely)
Project Management
100 100%
0% 0
A/B Testing
13 13%
87% 87
Website Testing
100 100%
0% 0
Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Helix ALM and Optimizely

Helix ALM Reviews

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Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO

15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant

What are some alternatives?

When comparing Helix ALM and Optimizely, you can also consider the following products

Azure DevOps - Visual Studio dev tools & services make app development easy for any platform & language. Try our Mac & Windows code editor, IDE, or Azure DevOps for free.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

PractiTest - PractiTest is a cloud based Innovative test management tool.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Micro Focus ALM - Learn how Micro Focus’ Application Lifecycle Management (ALM) software tools provide the agility, visibility, and collaboration solutions you need to optimize app development and testing, foster innovation, and improve the user experience.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.