Software Alternatives, Accelerators & Startups

Google Marketing Platform VS Haystack Analytics

Compare Google Marketing Platform VS Haystack Analytics and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

Haystack Analytics logo Haystack Analytics

Ship faster and improve team satisfaction with engineering analytics powered by your Github data.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • Haystack Analytics Landing page
    Landing page //
    2022-03-24

Ship faster and improve team satisfaction with engineering analytics powered by your Github data. Analyze pull requests on the team level and get “northstar” metrics like cycle time, deployment frequency, and change failure rate to help you improve delivery. Quickly find bottlenecks like code review, experiment with changes like smaller pull requests or automated tests, and see the result.

Haystack Analytics

$ Details
paid Free Trial $25.0 / Monthly (Per Dev)
Platforms
Browser
Release Date
2020 January

Google Marketing Platform videos

Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests

More videos:

  • Review - Webinar: Get to Know All Products Available in the Google Marketing Platform
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Haystack Analytics videos

Haystack (YC W21)

Category Popularity

0-100% (relative to Google Marketing Platform and Haystack Analytics)
Surveys
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Form Builder
100 100%
0% 0
Software Engineering
0 0%
100% 100

User comments

Share your experience with using Google Marketing Platform and Haystack Analytics. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and Haystack Analytics

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Haystack Analytics Reviews

We have no reviews of Haystack Analytics yet.
Be the first one to post

Social recommendations and mentions

Haystack Analytics might be a bit more popular than Google Marketing Platform. We know about 2 links to it since March 2021 and only 2 links to Google Marketing Platform. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

Haystack Analytics mentions (2)

  • Launch HN: Haystack (YC W21) – Engineering analytics that don’t suck
    Heads up: site is not loading. Ios Safari & macOS Chrome. Mixed Content: The page at 'https://usehaystack.io/' was loaded over HTTPS, but requested an insecure favicon 'http://www.usehaystack.io/favicon.ico'. This request has been blocked; the content must be served over HTTPS. - Source: Hacker News / about 3 years ago
  • Launch HN: Haystack (YC W21) – Engineering analytics that don’t suck
    Hey HN! I'm Julian, co-founder of Haystack (https://usehaystack.io). We’re building one-click dashboards and alerts using Github data. While managing teams from startups to more established companies like Cloudflare, my cofounder Kan and I were constantly trying to improve our team and process. But it was pretty tough to tell if our efforts were paying off. Even tougher to tell where we could improve. We tried... - Source: Hacker News / about 3 years ago

What are some alternatives?

When comparing Google Marketing Platform and Haystack Analytics, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

LinearB - LinearB delivers software leaders the insights they need to make their engineering teams better through a real-time SaaS platform. Visibility into key metrics paired with automated improvement actions enables software leaders to deliver more.

Google Forms - Simple web forms from Google.

Waydev - Waydev analyzes your codebase from Github, Gitlab, Azure DevOps & Bitbucket to help you bring out the best in your engineers work.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

GitPrime - GitPrime uses data from any Git based code repository to give management the software engineering metrics needed to move faster and optimize work patterns.