Software Alternatives & Reviews

Google Marketing Platform VS appfigures

Compare Google Marketing Platform VS appfigures and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

appfigures logo appfigures

Cross-platform app store analytics for all of your mobile apps.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • appfigures Landing page
    Landing page //
    2023-10-05

Google Marketing Platform videos

How to Use Google Surveys to Get Consumer Insights

More videos:

  • Review - Webinar: Get to Know All Products Available in the Google Marketing Platform
  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

appfigures videos

Appfigures Explorer: Mobile App Market Intelligence

Category Popularity

0-100% (relative to Google Marketing Platform and appfigures)
Surveys
100 100%
0% 0
Analytics
0 0%
100% 100
Form Builder
100 100%
0% 0
Business Intelligence
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and appfigures

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

appfigures Reviews

We have no reviews of appfigures yet.
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Social recommendations and mentions

Based on our record, appfigures should be more popular than Google Marketing Platform. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: about 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

appfigures mentions (5)

  • Frightening Google Play story: Downloads dropped by 90% after our new update!
    You can track this for free for example with AppFigures (and probably a few other websites): https://appfigures.com/. Source: about 1 year ago
  • What data analysis tool do you choose to track in-app subscription data?
    Another option is us (Appfigures: https://appfigures.com). We make sense of all the data Apple and Google make available for subscriptions, add our own (MRR, Churn, etc) and don’t require any setup within the app so you can get started immediately and have all of your history available. Source: over 1 year ago
  • Ukraine urges Tim Cook to block the Apple App Store in Russia - US tech companies face mounting pressure to restrict Russian access to their services
    Apple doesn't have a public API for this as far as I know, so other organizations like https://appfigures.com/. Source: about 2 years ago
  • ASO tips & tricks to increase your app's ranking
    This year I've spent much time learning App Store Optimalisation (ASO) and managed to have my app Daily, a time tracker for macOS, rank first for its most important keyword in many countries. This has been a gamechanger for the (financial) success of the app. Keen to do the same for your app? This post describes how. Its content is heavily based on Appfigures's excellent Keyword Teardowns, which I've thoroughly... Source: over 2 years ago
  • HeyPal(TM) Achieves Top 10 Rank in 25 Countries Among iOS Education Apps During First Week of Global Launch
    BEVERLY HILLS, CA / ACCESSWIRE / June 23, 2021 / ClickStream Corp. (OTC PINK:CLIS), a technology company focused on developing apps and digital platforms to disrupt conventional industries, is pleased to announce its subsidiary Nebula Software Corp.'s HeyPal™ App achieved Top 10 rank among iOS Education Apps in 25 countries over the past week. According to data from https://appfigures.com/, the newly released... Source: almost 3 years ago

What are some alternatives?

When comparing Google Marketing Platform and appfigures, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Sensor Tower - Sensor Tower is a platform for app store optimization and app industry intelligence.

Google Forms - Simple web forms from Google.

App Annie - App Annie is a marketing analytics tool available for apps of all kinds. With App Annie, you can track sales, traffic, and a variety of other factors pertinent to monitoring an app's trajectory.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Mobile Action - Mobile Data Intelligence & Actionable Insights.