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appfigures VS Mobile Action

Compare appfigures VS Mobile Action and see what are their differences

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appfigures logo appfigures

Cross-platform app store analytics for all of your mobile apps.

Mobile Action logo Mobile Action

Mobile Data Intelligence & Actionable Insights.
  • appfigures Landing page
    Landing page //
    2023-10-05
  • Mobile Action Landing page
    Landing page //
    2023-05-09

appfigures features and specs

  • Comprehensive Analytics
    Appfigures offers detailed analytics on app performance, including downloads, revenue, and app store rankings, which helps developers and businesses make informed decisions.
  • ASO Tools
    Appfigures provides tools for App Store Optimization (ASO), assisting users in improving app visibility and achieving higher rankings in app stores.
  • Integration Capabilities
    Appfigures supports integration with various platforms and services, such as Google Play, Apple App Store, and custom APIs, allowing for a unified view of app performance across multiple channels.
  • User-friendly Interface
    The platform features an intuitive and user-friendly interface, making it easy for users to navigate and utilize its features efficiently.
  • Custom Reporting
    Users can create custom reports tailored to their specific needs, enabling better tracking and analysis of their key performance indicators (KPIs).

Possible disadvantages of appfigures

  • Cost
    Appfigures can be expensive, especially for smaller developers or startups with limited budgets. The pricing plans may not be accessible for all types of users.
  • Learning Curve
    Despite its user-friendly interface, new users may experience a learning curve when navigating the platform and leveraging its full range of features.
  • Limited Free Plan
    The free plan has limited features, which might not be sufficient for users who need comprehensive analytics and reporting capabilities.
  • Data Delays
    Some users have reported delays in data updates, which can affect real-time decision-making and performance tracking.
  • Dependency on External Data Sources
    The accuracy and timeliness of the data provided by Appfigures are dependent on the external data sources it integrates with. Any issues with these sources can impact the reliability of the platform's analytics.

Mobile Action features and specs

  • Comprehensive ASO Tools
    Mobile Action provides a wide range of tools for App Store Optimization (ASO), including keyword tracking, competitor analysis, and app performance analytics. This makes it a one-stop-shop for improving app visibility and downloads.
  • Keyword Intelligence
    The platform offers in-depth keyword research and tracking capabilities, allowing users to identify high-ranking keywords and optimize their app descriptions and metadata accordingly.
  • Competitor Analysis
    Mobile Action's competitor analysis tools enable users to track the performance of rival apps, providing insights into their strategies and helping to inform better decision-making.
  • Ad Intelligence
    The platform offers features for monitoring ad campaigns across different channels, allowing users to optimize their advertising strategy for better ROI.
  • User-Friendly Interface
    Mobile Action is known for its intuitive and user-friendly interface, making it accessible even for those who may not be technically inclined.

Possible disadvantages of Mobile Action

  • Pricing
    While Mobile Action offers a free tier, the more advanced features are locked behind subscription plans that can be quite expensive, which may not be suitable for small businesses or indie developers.
  • Learning Curve
    Despite the user-friendly interface, the breadth of features and analytical tools may come with a learning curve for new users, particularly those who are not familiar with ASO.
  • Limited Free Features
    The free version of Mobile Action offers limited features and capabilities, which might not be sufficient for robust app store optimization and competitive analysis.
  • Occasional Data Inconsistencies
    Some users have reported inconsistencies in the data provided by the platform, which can affect the accuracy and reliability of the insights generated.
  • Customer Support
    There have been some complaints regarding the responsiveness and effectiveness of Mobile Action's customer support, which can be a drawback if users encounter issues or have questions.

appfigures videos

+ Add

Appfigures Explorer: Mobile App Market Intelligence

Mobile Action videos

+ Add

ASO Tool Review: How to Use Mobile Action to Increase Downloads

More videos:

  • Review - Mobile Action - App Store Optimization & Intelligence Tool - Review Analysis
  • Review - Mobile Action- App Store Intelligence Tool-Review Trends

Category Popularity

0-100% (relative to appfigures and Mobile Action)

appfigures

Mobile Action

Analytics
58 58%
Analytics
42% 42
Web Analytics
69 69%
Web Analytics
31% 31
Marketing
0 0%
Marketing
100% 100
Business Intelligence
60 60%
Business Intelligence
40% 40

User comments

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Social recommendations and mentions

Based on our record, appfigures seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

appfigures mentions (5)

  • Frightening Google Play story: Downloads dropped by 90% after our new update!
    You can track this for free for example with AppFigures (and probably a few other websites): https://appfigures.com/. Source: about 2 years ago
  • What data analysis tool do you choose to track in-app subscription data?
    Another option is us (Appfigures: https://appfigures.com). We make sense of all the data Apple and Google make available for subscriptions, add our own (MRR, Churn, etc) and don’t require any setup within the app so you can get started immediately and have all of your history available. Source: over 2 years ago
  • Ukraine urges Tim Cook to block the Apple App Store in Russia - US tech companies face mounting pressure to restrict Russian access to their services
    Apple doesn't have a public API for this as far as I know, so other organizations like https://appfigures.com/. Source: about 3 years ago
  • ASO tips & tricks to increase your app's ranking
    This year I've spent much time learning App Store Optimalisation (ASO) and managed to have my app Daily, a time tracker for macOS, rank first for its most important keyword in many countries. This has been a gamechanger for the (financial) success of the app. Keen to do the same for your app? This post describes how. Its content is heavily based on Appfigures's excellent Keyword Teardowns, which I've thoroughly... Source: over 3 years ago
  • HeyPal(TM) Achieves Top 10 Rank in 25 Countries Among iOS Education Apps During First Week of Global Launch
    BEVERLY HILLS, CA / ACCESSWIRE / June 23, 2021 / ClickStream Corp. (OTC PINK:CLIS), a technology company focused on developing apps and digital platforms to disrupt conventional industries, is pleased to announce its subsidiary Nebula Software Corp.'s HeyPal™ App achieved Top 10 rank among iOS Education Apps in 25 countries over the past week. According to data from https://appfigures.com/, the newly released... Source: almost 4 years ago

Mobile Action mentions (0)

We have not tracked any mentions of Mobile Action yet. Tracking of Mobile Action recommendations started around Mar 2021.

What are some alternatives?

When comparing appfigures and Mobile Action, you can also consider the following products

Sensor Tower - Sensor Tower is a platform for app store optimization and app industry intelligence.

42matters - 42matters offers top-notch app market data and audience data that helps you to build your business around mobile. All mobile data is easily accessible via our REST API and easy to use Explorer.

App Annie - App Annie is a marketing analytics tool available for apps of all kinds. With App Annie, you can track sales, traffic, and a variety of other factors pertinent to monitoring an app's trajectory.

SimilarWeb - SimilarWeb.com is a website analysis tool that gives you analytics information for any website.

Apptica - Mobile Ad Intelligence & Store Analytics Tool that provides mobile experts with accurate data on mobile applications and in-app advertising.

AppFollow - AppFollow is an integrated solution that makes monitoring, analyzing, and elevating your app's reputation easy.

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